# Ankle-Supporting Basketball Shoes The Under Armour Curry 4 Features a Sock-Like Collar By Mary Van Puymbroeck | Published 2017-06-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/under-armour-curry-4 References: [highsnobiety](http://www.highsnobiety.com/2017/06/02/stephen-curry-under-armour-4/) & [slamonline](http://www.slamonline.com/media/photos/stephen-curry-debuts-armour-curry-4/) Steph Curry of the [Golden State Warriors](https://www.trendhunter.com/trends/golden-kiss) debuted the brand new [Under Armour](https://www.trendhunter.com/trends/ua-echo) Curry 4 at yesterday's play-off game against the Cleveland Cavilers. This is the most recent release from the three-pointer king's collaboration with Under Armour and it has been very well received so far. The sneaker is all-white with an icy blue sole, gold accents and a speckled mid-sole. Apparently, Curry was looking for a performance shoe that could provide ankle support while seamlessly fitting with the lower leg for when he wears a brace. In creating his fourth sneaker with Under Armour, Curry was deeply involved in the making of the Under Armour Curry 4. According to Ryan Drew of [Under Armours Basketball](https://www.trendhunter.com/trends/fox-1) team, "It’s really the first shoe that Steph was involved in every step in the process from the ideation all the way through to the finished product." ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 76% | Activity: 80% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Key Themes Behind This Trend - **Ankle-supporting Shoes:** The trend of creating sneakers with ankle support for athletes to prevent injuries and improve performance is growing. - **Athlete Collaboration:** The trend of collaborating with professional athletes to create their own signature shoes that cater to their specific needs is becoming more popular. - **Customized Sneakers:** The trend of creating customized sneakers for athletes based on their input and feedback during the design process is gaining momentum. ### Where This Applies - **Athletic Footwear:** The athletic footwear industry can benefit from the increasing demand for specialized sneakers that offer support and enhance performance. - **Sports Equipment:** The sports equipment industry has the potential to capitalize on collaborations with professional athletes to design innovative products that cater to their needs. - **3D Printing:** The 3D printing industry can disrupt the athletic footwear industry by allowing for customized and personalized sneakers to be produced quickly and efficiently. ## Related on Trend Hunter - [Bold-Colored Accented Sneakers](https://www.trendhunter.com/trends/fox-1.md) - [Athlete-Approved Performance Shoes](https://www.trendhunter.com/trends/kai3-performance-shoe.md) - [Minimal Collaborative Basketball Shoes](https://www.trendhunter.com/trends/kawhi-iv.md) - [Agile Eye-Catching Basketball Shoes](https://www.trendhunter.com/trends/anta-kai-1.md) - [Dynamic Athlete-Backed Basketball Shoe](https://www.trendhunter.com/trends/zion-4.md) - [Athlete-Approved Innovative Ankle Braces](https://www.trendhunter.com/trends/innovative-ankle-brace.md) - [Basketball Performance Sleek Footwear](https://www.trendhunter.com/trends/shai-001.md) - [Striking Basketball Footwear](https://www.trendhunter.com/trends/anthony-edwards-2.md) - [Signature Court Shoe Styles](https://www.trendhunter.com/trends/shai-001-1.md)