# Seaweed-Boosted Body Washes OSEA's Undaria Algae Body Wash Mineralizes Skin By Laura McQuarrie | Published 2024-08-13 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/undaria-algae-body-wash References: [instagram](https://www.instagram.com/p/C-nP21Epfkt/) & [oseamalibu](https://oseamalibu.com/products/undaria-algae-body-wash)  As a skincare ingredient, seaweed is immensely hydrating, soothing and nourishing, and OSEA customers can look forward to trying the brand's newest algae-infused formula, Undaria Algae Body Wash. Joining fan-favorite releases like OSEA's Undaria Algae Body Butter and Undaria Algae Body Oil, the seaweed-boosted body wash features a nourishing oil blend, a skin-identical moisturizing complex and plant-based surfactants to deliver a deep yet gentle clean. Undaria seaweed, the product's titular ingredient, contributes amino acids, antioxidants and key nutrients to mineralize skin. This pH-balanced body wash incorporates a fragrance that fans already know and love with notes of uplifting grapefruit, lime and cypress that mingle with mango-mandarin sweetness. For a complete shower routine, OSEA suggests starting with this product and following with the Undaria Cleansing Body Polish, Hyaluronic Body Serum and one of its body moisturizers. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 69% | Activity: 73% | Freshness: 27% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Seaweed-based Skincare:** Seaweed, known for its hydrating and nourishing properties, is being increasingly used in skincare products like OSEA's Undaria Algae Body Wash. - **Plant-based Surfactants:** There is a growing preference for plant-based surfactants that provide a gentle, deep clean, as seen in OSEA's latest body wash. - **Multi-step Skincare Routines:** Brands like OSEA are promoting comprehensive shower routines that incorporate various specialized products to enhance skin health. ### Sectors Adopting This - **Skincare:** The skincare industry is evolving with an increasing focus on hydrating and nutrient-rich ingredients like seaweed. - **Natural Personal Care:** In the natural personal care industry, the use of plant-based surfactants is gaining traction for their eco-friendly and skin-friendly benefits. - **Cosmetics:** Cosmetic companies are exploring multi-step care routines to offer holistic and effective skincare solutions. ## Related on Trend Hunter - [Cleansing Seaweed Body Washes](https://www.trendhunter.com/trends/osea-malibu.md) - [Seaweed-Powered Body Care](https://www.trendhunter.com/trends/smooth-glow-undaria-duo.md) - [Microalgae Body Oils](https://www.trendhunter.com/trends/microalgae-body-oil.md) - [Skincare-Influenced Body Washes](https://www.trendhunter.com/trends/energizer-mandelic-acid-body-wash.md) - [Seaweed-Powered Skincare](https://www.trendhunter.com/trends/omaly.md) - [Skincare-Inspired Body Washes](https://www.trendhunter.com/trends/indulgent-moisture-body-wash.md) - [Nourishing Body Wash Formulas](https://www.trendhunter.com/trends/sheamoistures-new-body-washes.md) - [Functional Fragrance Body Washes](https://www.trendhunter.com/trends/signature-scents-signature-actives.md) - [Anti-Aging Body Washes](https://www.trendhunter.com/trends/western-republic-body-wash.md)