# Guacamole Day-Celebrating Rewards Uncle Julio’s is Promoting Its Amigo Especial Loyalty Program By Riley von Niessen | Published 2020-09-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/uncle-julios References: [restaurantnews](http://www.restaurantnews.com/celebrate-national-guacamole-day-with-5-fresh-guacamole-and-5-margaritas-from-uncle-julios-091120/) & [unclejulios](https://unclejulios.com/) Uncle Julio’s, a Texas-based Mexican restaurant chain, is looking to increase the popularity of its Amigo Especial Loyalty Program by rewarding consumers by signing up with a free bowl of its freshly made guacamole. Launched in time for National Guacamole Day on September 16th, the promotion applies to guests who are 18 and older who sign up for the chain's Amigo Especial Loyalty Program for the first time. Guests can sign up at one of Uncle Julio’s restaurant locations, or through its website. Once they've provided their email and signed up for the program, they'll receive a complimentary Prepared to Order Guacamole, and can start collecting points that they can use towards other items on the menu. In addition, [Uncle Julio's](https://www.trendhunter.com/trends/korean-savory-pancake-kit) is offering $5 bowls of guacamole to both dine-in and take-out customers on September 16th, as well as a [variety of margarita deals](https://www.trendhunter.com/trends/margarita-of-the-month-club). Image Credit: Restaurant News / Uncle Julio’s ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 4% | Activity: 13% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Loyalty Program Promotions:** Restaurants can increase loyalty program sign-ups and engagement by offering rewards and promotions like free food items. - **National Food Celebration Promotions:** Brands can leverage national food celebrations to promote their products and services and drive sales growth. - **Discounted Products and Services:** Businesses can attract more customers and boost sales by offering discounted or promotional deals like $5 bowls of guacamole to celebrate a specific event or occasion. ### Who This Affects Most - **Restaurant Industry:** Restaurants can increase customer loyalty and drive sales growth by implementing reward programs and leveraging national food promotions. - **Hospitality Industry:** Hotels and resorts can offer special promotions and discounts on food and drinks to attract visitors and increase revenue during national food celebrations and events. - **Retail Industry:** Retailers can attract more customers by implementing promotional campaigns around national food celebrations and offering discounted products or services like cooking equipment and recipe books. ## Related on Trend Hunter - [Complimentary Guacamole QSR Promotions](https://www.trendhunter.com/trends/chipotle-extra-day-promotion.md) - [Guac-Filled Margarita Glasses](https://www.trendhunter.com/trends/guacarita.md) - [Twelve-Day Promotional QSR Events](https://www.trendhunter.com/trends/diptember.md) - [Complimentary Avocado Promotions](https://www.trendhunter.com/trends/island-fin.md) - [Taco-Based Reward Promotions](https://www.trendhunter.com/trends/taco-johns1.md) - [Football-Inspired QSR Rewards](https://www.trendhunter.com/trends/extra-sunday.md) - [Promotional Burrito-Celebrating Campaigns](https://www.trendhunter.com/trends/national-burrito-day.md) - [Avocado Gelato Snacks](https://www.trendhunter.com/trends/gelachos.md) - [Margarita-Focused Loyalty Initiatives](https://www.trendhunter.com/trends/margarita-of-the-month-club.md)