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# Eggplant-Based Seafood Alternatives
Ocean Hugger Foods' Unami is a Plant-Based Alternative to Eel

By Katherine Pendrill | Published 2019-06-05 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/unami
References: [preparedfoods](https://www.preparedfoods.com/articles/122377-ocean-hugger-foods-debuts-unami)

While there are a growing number of companies creating [plant-based alternatives to meat products](https://www.trendhunter.com/trends/vegan-seafood-options), [Ocean Hugger Foods](https://www.trendhunter.com/trends/plant-based-smoked-salmon) has just debuted a new seafood alternative called 'Unami.'

Unami is a plant-based product that is meant to serve as a vegan alternative to freshwater eel (unagi). The dish is made from eggplants and uses Ocean Hugger’s patent-pending process to mimic the texture of real eel. To give Unami its fishy flavor, the eggplant base is marinated in a combination of gluten-free soy sauce, mirin, and algae oil. The result is a ready-to-use [vegan seafood product](https://www.trendhunter.com/trends/plantbased-fish-product) that is a great option for Japanese dishes such as sushi and rice bowls.

Not only is Unami a vegan-friendly, non-GMO, gluten-free alternative to real eel, the plant-based product is also eco-friendly as it does not contribute to the continued decline of freshwater eel populations.

Image Credit: *Ocean Hugger Foods.*

## Trend Insights (Trend Hunter)

- Score: 1.4/10
- Popularity: 6% | Activity: 28% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Plant-based Seafood Substitutes:** The success of Unami presents an opportunity for companies to further develop alternative seafood products using plant-based ingredients.
- **Patent-pending Texturizing Processes:** Ocean Hugger Foods’ patent-pending process used to create the texture of Unami can be expanded into other industries to create innovative texture-modified food products.
- **Sustainable Food Industry:** Unami's use of eggplants and algae oil presents an opportunity for companies to prioritize eco-friendliness and sustainability in food production and processing.

### Where This Applies

- **Plant-based Food Industry:** The creation of Unami opens up possibilities for companies to develop other meat and seafood substitutes using plant-based ingredients.
- **Food Processing Industry:** Ocean Hugger Foods’ patent-pending process can be expanded into the food processing industry to develop innovative texturizing methods for various food products.
- **Sustainable Agriculture Industry:** Unami's use of eggplants and algae oil presents an opportunity for companies to prioritize sustainable farming practices and develop alternative ingredients for food production.

## Related on Trend Hunter

- [Plant-Based Seafood Alternatives](https://www.trendhunter.com/trends/plant-based-fish-dishes.md)
- [Whole-Cut Plant-Based Tuna](https://www.trendhunter.com/trends/impact-food.md)
- [Konjac-Based Egg Alternatives](https://www.trendhunter.com/trends/vegan-eggs-umami-united.md)
- [Plant-Based Squid Appetizers](https://www.trendhunter.com/trends/plant-based-squid.md)
- [Seaweed-Based Salmon Alternatives](https://www.trendhunter.com/trends/salmon-substitute.md)
- [Eel-Flavored Instant Noodles](https://www.trendhunter.com/trends/nissin-mystery-unagi.md)
- [Vegan Sashimi Alternatives](https://www.trendhunter.com/trends/vegan-sashimi.md)
- [Cell-Cultured Unagi Eels](https://www.trendhunter.com/trends/forsea-foods.md)
- [Cultivated Eel Alternatives](https://www.trendhunter.com/trends/cultivated-eel.md)
