# BBQ-Flavored Cooking Oils The U:ME Spice Shots Kansas City Style BBQ Oil Blend is Smoky By Michael Hemsworth | Published 2022-04-14 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/ume-spice-shots-kansas-city-style-bbq References: [foodbev](https://www.foodbev.com/news/ume-adds-new-flavour-to-spice-shots-range/) & [ume.cooking](https://www.ume.cooking)  The U:ME Spice Shots Kansas City Style BBQ oil blend is arriving as a new addition to the brand's existing range that promises impressive flavor and more. The product boasts a combination of fresh tomatoes along with spices and honey to give it a [sweet, spicy and smoky flavor profile](https://www.trendhunter.com/trends/white-bbq-sauce) perfect for a number of different recipes. The sauce is arriving at select [Sainsbury's](https://www.trendhunter.com/trends/miso-teriyaki-bbq-sauce) locations in the UK for £2.30 now. Commercial Director Kim Matthews spoke further on the new U:ME Spice Shots Kansas City Style BBQ oil blend saying, "Our Lebanese and Japanese Spice Shots were such a hit last year, with families wanting to spice up mealtimes and explore different cuisines from their kitchen, that we knew we had to expand the range – and the Kansas City Style Spice Shot is the perfect addition. Its sweet yet smoky taste with a bit of a kick makes it ideal for marinating, grilling, roasting or barbecuing with meat, fish or vegetables." ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 10% | Activity: 52% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Smoky Spices:** The use of smoky spice flavors in cooking oils is a growing trend, with potential for innovating new blends and applications. - **Bbq-inspired Flavors:** BBQ-inspired flavor profiles in cooking oils offer a unique taste that can be marketed to grill enthusiasts or those looking for an alternative to traditional cooking oils. - **Flavor-infused Oils:** Flavor-infused oils are becoming more popular as consumers look for new ways to add bold and unique tastes to their dishes. ### Where This Applies - **Food and Beverage:** The food and beverage industry has an opportunity to develop new products that incorporate smoky spice blends or BBQ-inspired flavors into oils or other food products. - **Cookware and Grill Supplies:** Companies in the cookware and grill supplies industries can create marketing campaigns around these new BBQ-inspired oils, as well as develop new tools and accessories to complement them. - **Oil and Spices:** Oil and spice producers have an opportunity to innovate and create unique blends that incorporate smoky flavors, as well as expand into the flavor-infused oil market to appeal to consumers looking for bold taste experiences. ## Related on Trend Hunter - [Versatile Umami Barbecue Sauces](https://www.trendhunter.com/trends/miso-teriyaki-bbq-sauce.md) - [Plant-Based Spiced Sauces](https://www.trendhunter.com/trends/spicy-bbq-sauce.md) - [American Cuisine Sauce Ranges](https://www.trendhunter.com/trends/the-flava-people-meat-lust.md) - [Korean Barbecue Teriyaki Sauces](https://www.trendhunter.com/trends/teriyaki-bbq-sauce-korean-style.md) - [Sweet-Spicy Marinade Sauces](https://www.trendhunter.com/trends/kelchner-smoky-maple-chipotle-marinade.md) - [Barbecue-Flavored Gravy Mixes](https://www.trendhunter.com/trends/bisto-sweet-smoky-bbq-sauce.md) - [Spice-Based Barbecue Briquets](https://www.trendhunter.com/trends/barbecue-briquets.md) - [BBQ-Themed Soy Sauce Campaigns](https://www.trendhunter.com/trends/kikkoman-fire-up-the-umami.md) - [Premium Barbecue Seasonings](https://www.trendhunter.com/trends/lillies-q-seasonings.md)