# Sunset Soccer Editorials The Umbro New York Cosmos Blackout Collection Is Sporty & Stylish By Jaime Neely | Published 2011-07-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/umbro-new-york-cosmos References: [hypebeast](http://hypebeast.com/2011/07/umbro-new-york-cosmos-blackout-collection-editorial/) & [umbro](http://www.umbro.com/choose/) The recently released [Umbro](https://www.trendhunter.com/trends/penalty-culture) New York Cosmos Blackout Collection was featured in a captivating editorial shot at sundown on a soccer pitch. Pieces from the Umbro New York Cosmos Blackout Collection boast both casual and sport-inspired qualities. While the [soccer jerseys, track jackets](https://www.trendhunter.com/trends/lyle-scott1) and logo t-shirts certainly embrace a more athletic style, the model showcases their versatility to be worn off-field as well. This [collaborative collection](https://www.trendhunter.com/trends/crossover-collection) certainly offers plenty sporty and stylish pieces to keep men looking their best both on and off the soccer field. **Implications** - Businesses that can offer versatile products to their clients in terms of functionality and style will appeal to a very wide audience today. Consumers often lead hectic and busy lifestyles, and products that can fit seamlessly into different aspects of a consumer's life will be found tremendously appealing. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 24% | Activity: 22% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Versatile-style Products:** Opportunity for businesses to offer products that seamlessly fit into different aspects of a consumer's life, appealing to a wide audience. - **Athletic-casual Fashion:** Opportunity for fashion industry to embrace sport-inspired qualities in their designs, catering to the growing demand for athletic-casual fashion. - **Collaborative Collections:** Opportunity for brands to collaborate and create unique collections that combine the expertise of different industries, offering consumers innovative and stylish products. ### Industries Being Reshaped - **Fashion:** Fashion industry can capitalize on the demand for athletic-casual fashion by incorporating sport-inspired qualities into their designs. - **Sports Apparel:** Opportunity for sports apparel brands to create versatile products that can be worn both on and off the sports field, appealing to busy consumers. - **Collaborative Marketing:** Brands can collaborate with other industries to create unique collections and leverage each other's expertise, providing consumers with innovative and stylish options. ## Related on Trend Hunter - [Soccer Jersey-Inspired Fashion](https://www.trendhunter.com/trends/balenciagas-soccer-series.md) - [Vintage Sportswear Capsules](https://www.trendhunter.com/trends/adidas-and-mls.md) - [Football-Inspired Retro Apparel](https://www.trendhunter.com/trends/umbro-3.md) - [Technical Sports Capsules](https://www.trendhunter.com/trends/white-mountaineering-umbro.md) - [Co-Branded Athleisure Capsules](https://www.trendhunter.com/trends/umbro-4.md) - [Traditional Football-Themed Fashion](https://www.trendhunter.com/trends/mitre-and-lack.md) - [Collaboration Apparel Lines](https://www.trendhunter.com/trends/crossover-collection.md) - [Technical Football Collabs](https://www.trendhunter.com/trends/furon-v8-collection.md) - [Football Series Capsules](https://www.trendhunter.com/trends/football-series.md)