# Hip Raincoat Collections Converse's New Line of Umbrellas and Raincoats are Perfect for Children By Madison Mackay | Published 2018-05-22 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/umbrellas-and-raincoats References: [hypekids](https://hypekids.com/2018/5/converse-all-star-kids-raincoats-umbrellas-shop) & [shop.converse.co.jp](https://shop.converse.co.jp/shop/r/r3010/) Popular shoe and clothing company [Converse](https://www.trendhunter.com/trends/chuck-taylor-1) released a new collection of umbrellas and raincoats for kids -- each made to match a classic pair of sneakers from the brand. The line features a series of fun all-over prints of the brand's [classic high-top sneaker](https://www.trendhunter.com/trends/chuck-taylor-2) with the original one star branding. The hooded raincoats are made from a high-quality material that is durable and comfortable enough for children to wear all day. The umbrellas feature a similar print in multiple color options made to match each coat. Available in sizes for toddlers, kids and teens, the new collection comes in different colorways to add a pop of color to any rainy day. The new collection of umbrellas and raincoats from Converse are available online, with the raincoats retailing for $27 and the umbrellas for $19. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 82% | Activity: 63% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth) ## Key Themes ### What's Driving This Trend - **Printed Rainwear for Kids:** Designing rainwear with fun all-over prints of classic high-top sneakers provides an opportunity for other brands to create unique and eye-catching rain gear for children. - **Matched Sets of Rainwear and Accessories:** Curating collections of umbrellas and raincoats that coordinate with each other offers an opportunity for retailers to create bundled sets and enhance the shopping experience for customers. - **Colorful and Durable Rain Gear:** Developing raincoats and umbrellas in vibrant colorways made from high-quality materials presents an opportunity for manufacturers to cater to customers seeking both style and durability in wet weather apparel. ### Who This Affects Most - **Children's Apparel:** The children's apparel industry can explore collaborations with footwear brands to create rainwear collections that reflect popular shoe designs. - **Outdoor Gear:** Outdoor gear retailers can expand their product offerings by introducing fashionable and functional rain gear for kids, including printed umbrellas and raincoats. - **E-commerce:** In the e-commerce industry, retailers can leverage the popularity of branded rain gear for children by offering exclusive online collections and promotions. ## Related on Trend Hunter - [Weatherized Breathable High-Top Sneakers](https://www.trendhunter.com/trends/chuck-taylor-1.md) - [Stop-Motion Film-Inspired Footwear](https://www.trendhunter.com/trends/converse-and-coraline.md) - [Laidback Fashion Brand Sunglasses](https://www.trendhunter.com/trends/converse-sunglasses.md) - [Essential Weather-Resistant Apparel](https://www.trendhunter.com/trends/pieces-for-rainy-days.md) - [Romantic Seasonal Sneaker Ranges](https://www.trendhunter.com/trends/converse-chucks-in-love.md) - [Functional Rainproof-Style Sneakers](https://www.trendhunter.com/trends/rainproofstyle-sneakers.md) - [Resilient Collaboration Fashion Capsules](https://www.trendhunter.com/trends/rise-through-the-ropes.md) - [Singer-Customized Sneaker Ranges](https://www.trendhunter.com/trends/billie-eilish-x-converse.md) - [TV-Inspired Classic Sneakers](https://www.trendhunter.com/trends/stranger-things-converse.md)