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# Luxurious Long-Lasting Menswear
The PYA Fall/Winter 2013 Collection Showcases Ultra-Light T-Shirts

By M | Published 2013-05-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/ultralight-tshirts
References: [pyaimporter](http://www.pyaimporter.com/)

Notable menswear fashion line PYA by Patrick Assaraf recently launched its Black Label Fall/Winter 2013 collection spotlighting ultra-light t-shirts ideal for any man's wardrobe.

While to some people luxury and well-made clothes means paying a steep price, PYA sees luxury as quality, and so the brand takes pride in designing hip menswear essentials crafted from long-lasting materials like cashmere, [Lycra](https://www.trendhunter.com/trends/coolmax-cloakfx) and Merino wool. Featured in this collection are PYA's sleek and minimal ultra-light t-shirts designed with the modern urban man in mind. Perfect for layering, these ultra-light t-shirts are made of Lycra and are guaranteed to stand the test of time. They even come in a variety of bold cool complementary colors like oranges and blues.

For hip urbanites alike, the PYA Fall/Winter 2013 collection is the perfect place to pick up long-lasting wardrobe staples.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 29% | Activity: 32% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What Makes This Trend Stand Out

- **Long-lasting Menswear:** The trend of designing men's clothing with durable materials like cashmere, Lycra, and Merino wool to create long-lasting wardrobe staples.
- **Ultra-light T-shirts:** The trend of designing sleek and minimal t-shirts made of Lycra that are perfect for layering and guaranteed to stand the test of time.
- **Luxury as Quality:** The trend of redefining luxury in menswear by focusing on quality materials and craftsmanship rather than just a high price tag.

### Sectors Adopting This

- **Fashion:** The fashion industry can explore the opportunity of incorporating durable materials and minimalist designs to create long-lasting and versatile menswear pieces.
- **Textile:** The textile industry can tap into the demand for high-quality materials like cashmere, Lycra, and Merino wool to produce fabrics for luxury menswear.
- **Retail:** The retail industry can target urban consumers by offering long-lasting wardrobe staples made from quality materials that prioritize both style and durability.

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