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# Ultra Low Cut Swim Shorts For Men
New From AussieBum

By Nisara | Published 2007-03-16 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/ultra-low-cut-front-swim-short-new-trendy-design-from-aussiebum
References: [uberdandy](http://www.uberdandy.com/entry/v10-a-from-aussiebum/)

AussiBum, the company that brought us the [**Wondercup (the Wonderbra of men's swimsuits)**](http://www.trendhunter.com/trends/aussiebum-wondercup-the-wonderbra-of-mens-swimwear) now brings us ultra low cut swim shorts... So, make over your boyfriend to be the hottest guy on the beach with a hip swimwear from AussieBum, a well known Australian brand for men's wears. V10 is the first series of â€œengineeredâ€ swimwear from the brand. With a unique design, a very low cut front and colorful colors, I'm sure that your man will stand out of the crowd. The swim short is made from an Italian blend that is 72% Nylon and 28% Lycra. Available in pink and blue.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 96% | Activity: 93% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Key Themes Behind This Trend

- **Low Cut Swimwear:** There is opportunity for disruptive innovation in creating low cut swimwear that caters to a wider range of body types and gender identities.
- **Gender-neutral Swimwear:** Disruptive innovation could come in the form of swimwear that is not necessarily marketed to a particular gender but instead focuses on comfort and individual style.
- **Customizable Swimwear:** Creating swimwear that can be customized to fit individual body types and preferences could be a lucrative and disruptive innovation opportunity.

### Where This Applies

- **Fashion and Apparel:** The fashion and apparel industry can benefit from creating more inclusive and customizable swimwear options for consumers.
- **Sportswear:** The sportswear industry could leverage their technical expertise and create low cut swimwear that is functional and supportive for athletic activities.
- **LGBTQ+ Brands:** Brands that cater specifically to the LGBTQ+ community have an opportunity to disrupt the swimwear industry by creating gender-neutral and body-positive options.

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