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# Faux-Nipple Climate-Awareness Fashion
SKIMS Presents the New Ultimate Nipple Bra Design

By Amy Duong | Published 2023-10-31 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/ultimate-nipple-bra
References: [designtaxi](https://designtaxi.com/news/425518/Kim-Kardashian-s-SKIMS-Launches-Bra-With-Nipple-Detail-To-Expose-Climate-Problem/) & [go.skimresources](https://go.skimresources.com/?id=107413X1564726&isjs=1&jv=15.4.2-stackpath&sref=https%3A%2F%2Fdesigntaxi.com%2Fnews%2F425518%2FKim-Kardashian-s-SKIMS-Launches-Bra-With-Nipple-Detail-To-Expose-Climate-Problem%2F&url=https%3A%2F%2Fskims.com%2Fproducts%2Fskims-ultimate-bra-nipple-push-up-bra-onyx%3Futm_source%3DDesignTAXI%26utm_medium%3DDesignTAXI%26utm_term%3DDesignTAXI%26utm_content%3DDesignTAXI%26utm_campaign%3DDesignTAXI&xs=1&xtz=0&xuuid=21f9fead07d240f51cd24a0db797ae49&xjsf=other_click__contextmenu%20%5B2%5D)

![Faux-Nipple Climate-Awareness Fashion](https://cdn.trendhunterstatic.com/thumbs/518/ultimate-nipple-bra.jpeg)

[SKIMS](https://www.trendhunter.com/trends/nipple-pushup-bra) introduces its new Ultimate Nipple Bra to its roster with an awareness agenda behind the unique and bold design. The new look is a [push-up bra](https://www.trendhunter.com/trends/temperature-regulating-sports-bra) that is defined by its 'raised nipple detail' to replicate the look that naturally occurs when it gets a little colder.

With the trajectory of the climate, there are concerns that it may not get as cold with temperatures consistently on the rise. [Kim Kardashian, founder of the brand](https://www.trendhunter.com/trends/skims-store) states, “The Earth’s temperature is getting hotter and hotter. The sea levels are rising. The ice sheets are shrinking. And I’m not a scientist, but I do believe that everyone can use their skill set to do their part.” The bra is launching today and will be available to shop in six different shades.

Image Credit: SKIMS

## Trend Insights (Trend Hunter)

- Score: 6.9/10
- Popularity: 93% | Activity: 96% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Why This Trend Is Growing

- **Climate-awareness Fashion:** The new Ultimate Nipple Bra by SKIMS incorporates a unique design element that raises awareness about climate change.
- **Replicating Natural Look:** SKIMS' Ultimate Nipple Bra features a raised nipple detail, mimicking the natural effect during colder temperatures.
- **Bold Push-up Design:** The bra's push-up style combined with the raised nipple detail creates a bold and eye-catching fashion statement.

### Industries Being Reshaped

- **Fashion:** The introduction of the Ultimate Nipple Bra highlights the potential for innovative and climate-aware fashion designs.
- **Climate Change:** The raised nipple detail in the SKIMS bra serves as a conversation starter about the impact of climate change on natural phenomena.
- **Sustainable Fashion:** The awareness agenda behind the Ultimate Nipple Bra aligns with the growing market demand for sustainable and socially responsible fashion.

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