# Cosmetic Blogger Guides The Cupcakes and Cashmere Ultimate Lipstick Chart is Informative By Jordy E | Published 2013-01-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/ultimate-lipstick-chart References: [cupcakesandcashmere](http://cupcakesandcashmere.com/lipstick-guide/) & [cupcakesandcashmere](http://www.cupcakesandcashmere.com) The Cupcakes and Cashmere Ultimate Lipstick Chart showcases the favorite picks of blogger Emily Schuman. Schuman's site has been a go-to for outfit, decor and how to advice, and it follows that her makeup recommendations have also been sought out. The Ultimate Lipstick Chart takes from different cosmetic brands. The images are moreover color-coded, bringing forth her choices as they fell within the categories of pink, coral, orange, red and oxblood. Products from the lines of [Maybelline](https://www.trendhunter.com/trends/teddysoft-lip-tint-collection), [Mac](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat), [Estee Lauder](https://www.trendhunter.com/trends/bouquet-of-strength-lip) and Deborah Lippmann are all included along with titles and related explanations. References to smoky eyes, matte finishes, seduction and drama are also made, playing up on several elements that women often seek out when making their purchases. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 13% | Activity: 43% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Beauty Blogging:** Opportunity to disrupt traditional marketing strategies in the beauty industry by utilizing beauty bloggers and influencers in product promotion and sales. - **Personalized Makeup Recommendations:** Opportunity to provide customers with personalized makeup recommendations based on their preferences and style through technology such as AI and machine learning. - **Color-coded Product Organization:** Opportunity to improve product organization and enhance the shopping experience by utilizing color-coding methods to categorize products. ### Sectors Adopting This - **Cosmetics:** The cosmetics industry can benefit from utilizing beauty bloggers and influencers in their marketing strategies to increase reach and sales. - **Technology:** The technology industry can disrupt the cosmetics industry by developing AI and machine learning technology to provide customers with personalized makeup recommendations. - **Retail:** The retail industry can enhance the shopping experience by utilizing color-coding methods to categorize products and make them more accessible to customers. ## Related on Trend Hunter - [Vintage Glamour Lipsticks](https://www.trendhunter.com/trends/hollywood-beauty-icon-lipsticks.md) - [Romantic Statement Lipsticks](https://www.trendhunter.com/trends/vamp-lipstick.md) - [Romantic Lipstick-Balms](https://www.trendhunter.com/trends/bisou-balm.md) - [Luxurious Nude Lipsticks](https://www.trendhunter.com/trends/rouge-dior.md) - [Edible Chocolate Lipsticks](https://www.trendhunter.com/trends/mac-cosmetics-x-doja-cat.md) - [3-in-1 Luxury Lipsticks](https://www.trendhunter.com/trends/herms-silky-lipstick-shine.md) - [Versatile Finish Lipstick Sets](https://www.trendhunter.com/trends/dress-code-set.md) - [Pink Floral-Inspired Lip Kits](https://www.trendhunter.com/trends/bouquet-of-strength-lip.md) - [Comfort-First Gloss-Balms](https://www.trendhunter.com/trends/dibs-beauty.md)