# Ugly Sweater Stores Retailer Provides Tips, Tricks and Hideous Knits for Party Fun By Katie Cordrey | Published 2009-12-23 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/ugly-sweater-store References: [uglysweaterstore](http://www.uglysweaterstore.com) & [facebook](http://www.facebook.com/UglySweaterStore) The Ugly Sweater Store helps those who want to host or attend seasonally popular [ugly sweater parties](https://www.trendhunter.com/trends/scooters-coffee-ugly-sweater-day) to dress for success. With suggestions for an ugly menu — pickle poppers, tater tot casserole, and [ugly sweater sugar cookies](https://www.trendhunter.com/trends/tgi-elf-days) — and tips for ugly sweater party activities, the site offers a plethora of useful information. The goal of the Ugly Sweater Store is to provide [quality ugly sweaters](https://www.trendhunter.com/trends/mek-magnet-ugly-sweater-armor) that put an end to sweater-searching woes and make their customers the talk of every ugly sweater party that they host or attend. Ugly sweater parties are an economic way to have fun while making a complete fool of yourself, and the sweaters are eco-friendly because they’re gleaned from thrift stores. ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 39% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Why This Trend Is Growing - **Ugly Sweater Parties:** Disruptive innovation opportunity: Develop a line of sustainable ugly sweaters that are stylish and eco-friendly. - **Ugly Sweater Store:** Disruptive innovation opportunity: Introduce a virtual reality shopping experience for customers to try on and customize their ugly sweaters. - **Ugly Sweater Party Activities:** Disruptive innovation opportunity: Create a mobile app that offers a collection of interactive games and challenges for ugly sweater party attendees. ### Industries Being Reshaped - **Retail:** Disruptive innovation opportunity: Leverage artificial intelligence to personalize the online shopping experience for customers looking for ugly sweaters. - **Thrift Stores:** Disruptive innovation opportunity: Develop an online platform that connects thrift stores with sellers of gently used ugly sweaters. - **Event Planning:** Disruptive innovation opportunity: Create a platform that enables seamless coordination and management of ugly sweater parties, including venue selection and entertainment booking. ## Related on Trend Hunter - [Collaborative Butter-Brand Sweaters](https://www.trendhunter.com/trends/ugly-sweater-x-danish-creamery.md) - [Casserole-Themed Sweaters](https://www.trendhunter.com/trends/ugly-casserole-sweater.md) - [Repurposed Christmas Gear](https://www.trendhunter.com/trends/lidl-1.md) - [Interactive Holiday Sweaters](https://www.trendhunter.com/trends/pillsbury-holiday-sweater.md) - [Stylish Sweater Pizza Products](https://www.trendhunter.com/trends/pizza-hut-9.md) - [Festive Sweater Cafe Promotions](https://www.trendhunter.com/trends/scooters-coffee-ugly-sweater-day.md) - [Festive Convertible Sweaters](https://www.trendhunter.com/trends/zip-off-holiday-sweater.md) - [Conjoined Holiday Sweaters](https://www.trendhunter.com/trends/suavitel-cuddle-crewneck.md) - [Chanukah Cookie Kits](https://www.trendhunter.com/trends/sugar-cookie-kit.md)