# Nutrient-Dense Oat Milks Califia Farms' Übermilks Deliver Eight Essential Amino Acids By Laura McQuarrie | Published 2019-02-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ubermilks References: [prnewswire](https://www.prnewswire.com/news-releases/califia-farms-raises-the-plant-based-bar-with-the-launch-of-ubermilks-a-line-of-oatmilks-made-with-8-grams-of-plant-protein-and-essential-omega-fatty-acids-vitamins-and-minerals-300797704.html) & [califiafarms](https://www.califiafarms.com/) [Califia Farms](https://www.trendhunter.com/trends/zero-sugar-oatmilk) offers a wide range of plant-based milk alternatives made with coconuts, almonds and cashews, as well as oats to satisfy the high demand for oat milk beverages—and it is now introducing a new line of Übermilks that are made with a base of pea, oat and sunflower proteins. As the name of this oat milk beverage line suggests, these new products are nutritious and "go above and beyond to deliver a good source of protein and other essential nutrients." As of the spring, Califia Farms will be introducing its Übermilks in three varieties: Unsweetened, Unsweetened Vanilla and Chocolate. With eight grams of [plant-based protein](https://www.trendhunter.com/trends/proteinrich-milk-alternative) per serving, including all eight essential amino acids, these nutrient-rich beverages also help to supply the body with Omegas 3, 6 and 9, as well as calcium, iron, potassium, plus Vitamins D and E. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 38% | Activity: 58% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Plant-based Protein Beverages:** There is an opportunity for companies to create a new line of nutrient-dense, protein-rich beverages to satisfy the demand for plant-based alternatives. - **Oat Milk Products:** With the high demand for oat milk products, companies can introduce new variations in flavors and ingredients to cater to the growing consumer base. - **Multi-nutrient Beverages:** There is room in the market for beverages that go beyond the standard vitamins and minerals commonly found in drinks, with an opportunity to create multi-nutrient beverages that provide a variety of essential amino acids and other nutrients. ### Who This Affects Most - **Plant-based Food Industry:** The plant-based food industry is a target market that will benefit from the introduction of nutrient-dense, protein-rich beverages. - **Dairy-free Milk Industry:** Companies in the dairy-free milk industry can cater to the growing consumer base by introducing new oat milk products with variations in flavors and nutritional content. - **Functional Beverage Industry:** The functional beverage industry has an opportunity to create multi-nutrient beverages that combine essential amino acids and other nutrients to promote wellness and a healthy lifestyle. ## Related on Trend Hunter - [Pea Protein-Infused Oat Milks](https://www.trendhunter.com/trends/oatmilk-protein.md) - [Protein-Enhanced Oat Milks](https://www.trendhunter.com/trends/kall-oat-milk.md) - [Zero-Sugar Oatmilk Beverages](https://www.trendhunter.com/trends/zero-sugar-oatmilk.md) - [Organic Oat-Based Coffee Milks](https://www.trendhunter.com/trends/organic-oat-barista-blend.md) - [Whole-Roasted Alt Milks](https://www.trendhunter.com/trends/whole-moon.md) - [Creamy Protein-Rich Oat Beverages](https://www.trendhunter.com/trends/nestl-natural-bliss-oat-milk.md) - [Fortified Calcium-Packed Oat Milks](https://www.trendhunter.com/trends/plenish-enriched-oat-mlk.md) - [Kid-Friendly Alt Milks](https://www.trendhunter.com/trends/complete-kids.md) - [Barista-Friendly Milk Alternatives](https://www.trendhunter.com/trends/oatbased-milk.md)