# Helicopter-Sharing App Promos UberCHOPPER Is a Limited Time Service Available at CES 2017 By Joey Haar | Published 2017-01-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/uberchopper References: [theverge](http://www.theverge.com/ces/2017/1/6/14191468/uber-chopper-gimmick-flying-car-ces-2017) & [newsroom.uber](https://newsroom.uber.com/us-nevada/free-rides-at-ces-thanks-to-sprint/) [Uber](https://www.trendhunter.com/trends/uber-shuttle-routes) is best known for its [ride-sharing service](https://www.trendhunter.com/trends/uber-and-turo), but the company is offering an entirely different stratum of transportation at CES 2017 with UberCHOPPER. Rather than ground-bound cars, UberCHOPPER gives users the opportunity to order a helicopter ride for a limited time. The UberCHOPPER rides can be ordered directly through the Uber app, just like any other Uber service. To be sure, the helicopter rides are significantly more expensive than a normal pickup, costing a flat fee of $99 per person. Considering the aerial views of Las Vegas, that fee is likely worth it. UberCHOPPER is part of a partnership between the app and Sprint, the telecommunications service provider. Sprint is also offering [free $10 rides](https://www.trendhunter.com/trends/discounted-rideshare) to and from CES 2017 through the Uber app. ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 57% | Activity: 41% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### Why This Trend Is Growing - **Helicopter-sharing Services:** The success of UberCHOPPER shows that there is potential for more helicopter-sharing services in cities, especially for scenic tours or special events. - **High-end Transportation:** Offering exclusive and luxurious transportation options, such as UberCHOPPER, can attract a higher-end clientele willing to pay premium prices for unique experiences. - **Partnerships for Unique Transportation:** Partnering with a telecommunications provider, as in the case of Uber and Sprint, can open up opportunities for creative and exclusive transportation options and deals for customers. ### Industries Being Reshaped - **Ride-sharing Industry:** The ride-sharing industry can expand to offer more luxurious or unique transportation options, providing customers with greater variety and more personalized experiences. - **Tourism Industry:** Helicopter-sharing services can be a valuable addition to the tourism industry, especially for cities with popular landmarks or attractions that can be seen from the sky. - **Telecommunications Industry:** Partnering with transportation companies can help telecommunications companies like Sprint expand their customer base with exclusive deals and perks that appeal to tech-savvy and adventurous consumers. ## Related on Trend Hunter - [Event Shuttle Rideshare Services](https://www.trendhunter.com/trends/uber-shuttle.md) - [Rideshare Airport Shuttle Services](https://www.trendhunter.com/trends/uber-shuttle-routes.md) - [Oversized Ride-Share Solutions](https://www.trendhunter.com/trends/uber-6.md) - [Electric Ride Share Apps](https://www.trendhunter.com/trends/comfort-electric.md) - [Car Rental Expanses](https://www.trendhunter.com/trends/uber-rent.md) - [On-Demand Festive Deliveries](https://www.trendhunter.com/trends/uber-holiday-hub.md) - [In-App Flight Booking Features](https://www.trendhunter.com/trends/flight-function.md) - [Global Product Launch Events](https://www.trendhunter.com/trends/go-get.md) - [On-Demand Holiday Carolers](https://www.trendhunter.com/trends/uber-courier-carolers.md)