# Ridesharing Credit Cards The Uber Visa Card Appeals to Millennials with Special Perks By Laura McQuarrie | Published 2017-10-26 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/uber-visa References: [digitaltrends](https://www.digitaltrends.com/mobile/uber-credit-card-launch/) & [uber](https://www.uber.com/en-CA/c/uber-credit-card/) The Uber [Visa Card](https://www.trendhunter.com/trends/veem) was recently announced and will soon be available, positioning itself as a card free from fees that Millennials will love. The credit card offers 4% back on restaurant visits, including [UberEats](https://www.trendhunter.com/trends/toast-2), 3% percent on hotels and airfare, as well as 2% percent on online purchases, which includes Uber. As a result of using the card, rewards may be redeemed for credits that may be put towards either Uber or UberEats; alternatively gift cards or cash back are also options. Some of the benefits that are offered to cardholders who spend a minimum of $5,000 annually include a $50 subscription credit that may be used with [Spotify](https://www.trendhunter.com/trends/spotify-amex-resy), Netflix or an Amazon Prime. Additionally, if a cardholder uses the credit card to pay their phone bill, Uber also promises to cover mobile phone theft and damage. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 86% | Activity: 92% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Ridesharing Credit Cards:** The Uber Visa Card is a creative way of appealing to Millennials, who can benefit from cashback rewards and other special perks when using the card. - **Cashback Rewards:** The cashback rewards trend may prove to be a competitive advantage in the credit card industry. - **Mobile Payment Integration:** The inclusion of Uber as a category for online purchases offers a great opportunity for other mobile payments to create similar integrations with popular ride-hailing services. ### Industries Being Reshaped - **Hospitality:** The hospitality industry may benefit from partnering with credit card companies to create rewards programs for restaurant visits, hotels, and airfare. - **Online Retail:** Online retail companies may begin exploring ways to incorporate cashback rewards as a form of customer loyalty and retention through online purchases. - **Mobile Telecommunications:** The mobile telecommunications industry may be motivated to create similar perks that reward customers for using their mobile payment options to pay for their phone bill. ## Related on Trend Hunter - [Delivery App Credit Cards](https://www.trendhunter.com/trends/doordash-rewards-mastercard.md) - [Travel-Rewarding Credit Cards](https://www.trendhunter.com/trends/robinhood-gold-card.md) - [Commerce-Enhanced Payment Cards](https://www.trendhunter.com/trends/venmo-debit-mastercard.md) - [Co-Branded Credit Card Perks](https://www.trendhunter.com/trends/cobranded-credit-card.md) - [Travel Rewards Delivery Promotions](https://www.trendhunter.com/trends/uber-and-delta.md) - [Luxury Lifestyle Credit Cards](https://www.trendhunter.com/trends/luxury-lifestyle-credit-card.md) - [Grocery App Credit Cards](https://www.trendhunter.com/trends/instacart-mastercard.md) - [Wellness-Centric Credit Cards](https://www.trendhunter.com/trends/elite-mastercard.md) - [Delivery Service Credit Lines](https://www.trendhunter.com/trends/swiggy-1.md)