# Ube Tea Drops This Colorful Ube Latte Cube Makes a Simple Purple Yam Beverage By Laura McQuarrie | Published 2022-03-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/ube-tea References: [nosh](https://www.nosh.com/news/2022/notable-new-products-enlightened-sundae-cones-cotija-cheese-and-ube-tea-drops) & [myteadrop](https://www.myteadrop.com/products/ube-latte)  Tea Drops' [Ube](https://www.trendhunter.com/trends/ube-vanilla-latte) [Latte](https://www.trendhunter.com/trends/winter-wanderlust-menu) shares an easy-to-make ube tea beverage that offers the many benefits of antioxidant-rich purple yam. The Ube Latte Kit contains five servings of Ube Tea Drops, plus an equal number of Copper Cow Coffee’s sweetened condensed milk. In terms of taste, ube is described as slightly nutty with vanilla flavors, and it creates a rich and creamy drink with the contents of the kit. The caffeine-free Tea Drops kit features colorful cubes that are meant to be dropped into hot water in a mug. Once stirred with the creamer, the [ube latte](https://www.trendhunter.com/trends/agatha-all-along-latte) retains its bright purple color. Alternatively, the ube tea beverage can be prepared with ice for a refreshing summertime treat. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 56% | Activity: 75% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Antioxidant-rich Beverages:** The popularity of antioxidant-rich drinks such as ube tea presents opportunities for businesses to create innovative and health-focused beverage offerings. - **Convenient Drink Kits:** Drink kits, like the Ube Latte kit, that offer easy and quick-to-make beverages are becoming increasingly popular and present opportunities for businesses to create new variations of popular and trendy drinks. - **Colorful and Fun Drinks:** The use of colors and fun flavors in beverages, like the bright purple color of an ube latte, create an inviting and interesting experience for consumers and offer opportunities for businesses to appeal to a wider audience. ### Who This Affects Most - **Tea Industry:** Companies within the tea industry can incorporate antioxidant-rich teas like ube tea to their product lines, or create all-in-one kits that simplify the process of making specialty drinks. - **Convenience Food Industry:** Food and beverage companies that specialize in convenience offerings could create drink kits, such as the Ube Latte kit, that appeal to busy and on-the-go consumers looking for quick and easy drinks with unique flavors. - **Specialty Coffee Industry:** Specialty coffee companies could introduce specialty tea options, such as Ube Tea, to their product lines to attract a wider audience with trendy and popular flavors. ## Related on Trend Hunter - [Dairy-Free Decaf Ube Lattes](https://www.trendhunter.com/trends/ube-vanilla-latte.md) - [Purple Yam Iced Lattes](https://www.trendhunter.com/trends/ube-brulee-iced-latte.md) - [Pretty Purple Ube Lattes](https://www.trendhunter.com/trends/ube-latte.md) - [Purple Yam Liqueurs](https://www.trendhunter.com/trends/ube-cream-liqueur.md) - [Crunchy Ube Beverages](https://www.trendhunter.com/trends/summer-starbucks-beverage.md) - [Purple Yam Chocolates](https://www.trendhunter.com/trends/purple-ube-chocolate.md) - [Unique Ube-Powered Wellness Shakes](https://www.trendhunter.com/trends/wellness-shake.md) - [Ube Espresso Martinis](https://www.trendhunter.com/trends/ube-espresso-martini.md) - [Crispy Ube Sticks](https://www.trendhunter.com/trends/coconut-rolls-filled-with-ube.md)