# Liquid Typography Skyrill Animates an Alphabetic Experiment Titled 'Type Fluid' By Deborah Kim | Published 2011-07-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/type-fluid References: [behance.net](http://www.behance.net/gallery/Type-Fluid-Experiment/1727763?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [skyrill](http://www.skyrill.com/blog/2011/07/03/type-fluid-complete-set/) 'Type Fluid' comes from the mind of Skyrill, a design studio in Manama, Bahrain. The collection of [animated shots](https://www.trendhunter.com/trends/superflat-animation) started as a type fluid experiment. The watery work was created using three computer programs, and the fluid was done mainly through RealFlow. This inspiring [aqueous typographic art](https://www.trendhunter.com/trends/font-moodify) proves that the art of [commercial print and logos](https://www.trendhunter.com/trends/signaturesupply) could really benefit from innovative ideas such as this. Not only is this a very interesting project and aesthetically pleasing, but it also has lots of movement, which is an important feature to have to captivate viewers. Imagine billboards advertising for commercial brands using a moving logo. The graphic designer posted a detailed step-by-step process of what it was like to create the Type Fluid project. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 84% | Activity: 82% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Aqueous Typography:** Innovative concepts for typography design that incorporates water-like movements - **Animated Logos:** Creating motion graphics for logos to captivate and engage audiences - **Realflow Technology:** Use of RealFlow software to create fluid and dynamic designs in graphic and visual arts ### Who This Affects Most - **Graphic Design:** Disruptive innovation opportunity for companies in the graphic design industry to create dynamic logo designs using fluid animation - **Advertising:** Opportunity for companies in the advertising industry to use dynamic animated logos on billboards and other advertising mediums to attract and engage customers - **Animation:** Opportunity for animators to experiment with water-based design concepts using tools such as RealFlow technology ## Related on Trend Hunter - [Dynamic Video Backdrops](https://www.trendhunter.com/trends/fluidmotion.md) - [Mesmerizing Fluid Art Installations](https://www.trendhunter.com/trends/flow-fountain.md) - [Logo Visualization Tools](https://www.trendhunter.com/trends/liquid-metal-visuals.md) - [Typography-Inspired Lifestyle Collections](https://www.trendhunter.com/trends/house-industries.md) - [Motion Liquid Art Distortions](https://www.trendhunter.com/trends/lidris.md) - [Typography Food Campaigns](https://www.trendhunter.com/trends/pumpui.md) - [Movement-Evoking Audio Visualizers](https://www.trendhunter.com/trends/favle22.md) - [Liquid-Glass Design Looks](https://www.trendhunter.com/trends/liquid-glass1.md) - [Typographic-Inspired Intricate Textiles](https://www.trendhunter.com/trends/glyph-collection.md)