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# Dip-Holding Pool Float Giveaways
Heluva Good! & Nsync’s Singers Launched a Two-Person Pool Float

By Grace Mahas | Published 2019-07-11 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/twoperson-pool-float
References: [heluvagood](https://heluvagood.com/) & [heluvagood](https://heluvagood.com/giveaway)

Heluva Good! dip partnered with [NSync’s](https://www.trendhunter.com/trends/boy-band-bakeoff) Joey Fatone and Lance Bass to launch its first-ever two-person pool float – the SS Snacker. The customized pool float has built-in holders for your [favorite flavor of Heluva Good! Dip](https://www.trendhunter.com/trends/deans-dip), dippables such as pretzels or chips, a cold beverage, and your cell phone.

The dynamic pool float is the perfect addition to any pool party and lets you safely eat and float without dropping anything. The SS Snacker comes in a vibrant red with two adjacent seats for you and a friend. The SS Snacker is being promoted through a limited-time [pool float giveaway](https://www.trendhunter.com/trends/ritz-salty-club-giveaway), where Heluva Good! will give 100 lucky consumers a free pool float.

To enter, consumers can visit HeluvaGood.com to enter online from now until July 29.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 92% | Activity: 58% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts)

## Key Themes

### Why This Trend Is Growing

- **Two-person Pool Floats:** Opportunity for companies to create customized two-person pool floats with built-in holders for a variety of products, enhancing the poolside experience.
- **Food and Beverage Pairings:** Potential for brands to collaborate and create pool floats that cater to specific food and beverage pairings, offering a unique and convenient dining experience.
- **Limited-time Giveaways:** Chance for brands to engage consumers and generate buzz by offering limited-time giveaways of exclusive and branded pool floats.

### Industries Being Reshaped

- **Food and Beverage:** Opportunity for food and beverage companies to partner with pool float manufacturers and create innovative products that combine snacking and floating.
- **Entertainment:** Potential for entertainment industry brands to collaborate with pool float manufacturers and create unique floats that tie in with popular culture references, such as celebrity endorsements.
- **Promotions and Marketing:** Chance for marketing agencies and companies to leverage limited-time pool float giveaways as part of promotional campaigns, driving consumer engagement and brand awareness.

## Related on Trend Hunter

- [Vibrant Seltzer-Backed Floaties](https://www.trendhunter.com/trends/truly-x-minnidip.md)
- [Snack-Inspired Pool Packs](https://www.trendhunter.com/trends/garden-veggie-splash-pack.md)
- [Smoky Barbecue-Inspired Dips](https://www.trendhunter.com/trends/backyard-bbq-dip.md)
- [Collaboration Soda Dessert Promotions](https://www.trendhunter.com/trends/baskinrobbins-and-pepsi.md)
- [Cheeky Summer Product Lines](https://www.trendhunter.com/trends/great-float.md)
- [Pool-Ready Party Boxes](https://www.trendhunter.com/trends/party-box1.md)
- [Sandwich-Inspired Water Slides](https://www.trendhunter.com/trends/dip-n-slides.md)
- [Summer Beverage Contests](https://www.trendhunter.com/trends/sips-and-snacks-sweepstake.md)
- [Summertime Cafe Pool Floaties](https://www.trendhunter.com/trends/tim-hortons-promotional-products.md)
