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# One Size Fits All Wedding Dress
Twobirds Gown Can Be Worn 10 Different Ways

By jelalyn | Published 2007-11-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/twobirds-in-one-bridesmaid-dress-can-be-worn-10-different-ways
References: [twobirdsbridesmaid](http://www.twobirdsbridesmaid.com/) & [notcot.org](http://www.notcot.org)

Twobirds is a boutique bridesmaid dress company that designed one dress that can be worn in ten different ways. The one-size-fits-all bridesmaid dress complements all body types, even pregnant bridesmaids!

Choose from these colours: rosewater, chocolate, capri pink, cabernet, black, windsor navy, deep ocean, peacock, lilac or butter yellow. Calf length costs $270 while floor length costs $290.

**Implications** - The impetus behind Twobirds' business model is the idea that being a bridesmaid shouldn't have to mean settling for an ugly, style-challenged dress that is embarrassing to wear. There's no question that [bridesmaids all over the world](https://www.trendhunter.com/trends/prom-collection) will rejoice when they see these designs -- the days of sacrificing beauty in the name of helping a friend [celebrate their wedding](https://www.trendhunter.com/trends/bridal-guestof-collection) are finally over.

## Trend Insights (Trend Hunter)

- Score: 6.0/10
- Popularity: 95% | Activity: 77% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings)

## Key Themes

### What Makes This Trend Stand Out

- **Versatile Wedding Wear:** Twobirds' one-size-fits-all bridesmaid dress design creates disruptive innovation opportunities to extend beyond traditional wedding wear.
- **Body-positive Fashion:** Twobirds paves the way for body inclusivity in the fashion industry with their versatile bridesmaid dress.
- **Bridesmaid Attire Innovation:** Twobirds' unique bridesmaid dress design reveals a disruptive innovation opportunity in the bridesmaid attire industry.

### Sectors Adopting This

- **Bridal Fashion:** Twobirds' innovative bridesmaid dress design has the potential to revolutionize the bridal fashion industry.
- **Fashion Retail:** The versatility of Twobirds' bridesmaid dress creates innovative opportunities for fashion retailers looking for body-inclusive designs.
- **Wedding Industry:** Twobirds' versatile bridesmaid dress design will inspire disruptive innovation responses in the wedding industry.

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