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# Tweet Fame T-Shirts
The Twitter '@MeTees' Could Get you Followers

By Chalaine Mantha | Published 2011-01-10 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/twitter-metees
References: [geeksugar](http://www.geeksugar.com/) & [atmetees](http://atmetees.com/Home.html)

The [Twitter](https://www.trendhunter.com/trends/x-merch-collection) @MeTee is a new branding and marketing idea to help promote both Twitter and your brand. The [t-shirts and sweatshirts](https://www.trendhunter.com/trends/airknitx-tshirt) are custom-made and printed with your Twitter handle or choice of hashtag.

Jalin Roze (an up-and-coming hip-hop artist) is using the @MeTees to promote himself, as well as Erin Pace (a model) who is using the tee to promote non-profit organizations. Creative genius Tarik Nally is also using the Twitter @MeTees.

**Implications** - Traditionally, t-shirts have been downsized billboards for clothing and athletics companies. This pattern is quickly changing as consumers realize the potential for [personal branding](https://www.trendhunter.com/trends/legitimate-you). Businesses that offer individuals the tools to expand their slice of the public mind space will be very well received by consumers interested in aggrandizing their image.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 56% | Activity: 30% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Key Themes Behind This Trend

- **Personal Branding Apparel:** Opportunity for businesses to offer custom-made apparel that promotes personal brands and individual expression.
- **Social Media Merchandise:** Rise in demand for merchandise that incorporates social media handles or hashtags, providing businesses with opportunities to market directly to online communities.
- **Promotional Tools for Individuals:** Increasing recognition of the power of personal branding creates a market for tools and services that help individuals promote themselves and their causes.

### Where This Applies

- **Apparel and Fashion:** Fashion companies can offer personalized branding options on their products, capitalizing on the popularity of self-expression.
- **Marketing and Advertising:** Agencies can develop strategies to help individuals and businesses create and promote their personal brand through printed merchandise.
- **Social Media and Technology:** Social media platforms and tech companies can explore partnerships with clothing brands to integrate social media handles and hashtags into merchandise, tapping into the online marketing potential.

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