# Twisted Stomach Ads The Protexin Veterinary Campaign Promotes Digestive Upset Relief for Dogs By Meghan Young | Published 2014-08-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/twisted-stomach References: [adeevee](http://www.adeevee.com/2014/08/protexin-veterinary-twisted-puppy-twisted-vizsla-print/) & [swordfishadvertising](http://swordfishadvertising.co.uk) Pet owners who have dealt with dogs suffering from twisted stomachs will appreciate learning about Pro-Kolin Plus. It is an immediate response to such an occurrence that helps to [restore the microflora](https://www.trendhunter.com/trends/daily-boost-toppers) while soothing the gut lining fast. A twisted stomach is not something anyone wants to deal with, let alone a [beloved pet](https://www.trendhunter.com/trends/pet-ownership), so this is a great solution. Conceived and executed by Swordfish Advertising, an ad agency based in Bristol, United Kingdom, the [twisted stomach campaign](https://www.trendhunter.com/trends/dreamies-treats) for Protexin Veterinary was art directed by Stuart Richings with creative direction by Charles Gumbs. The surreal images were shot by photographer Jon Raine and feature two dogs who literally are suffering from twisted stomachs. Deknotting them will be a breeze now. ## Trend Insights (Trend Hunter) - Score: 1.6/10 - Popularity: 17% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Pet Digestive Health:** Bringing innovative solutions in the pet digestive health industry to tackle issues such as twisted stomachs. - **Surreal Advertising Campaigns:** Integrating surreal and unique ad campaigns to promote pet-related products and services. - **Immediate Pet Relief:** Developing products and services that provide immediate relief to pets suffering from digestive issues such as twisted stomachs. ### Industries Being Reshaped - **Pet Food and Supplements:** Developing innovative supplements and specialized diets to maintain digestive health in pets. - **Veterinary Services:** Introducing advanced techniques and treatments to provide quick relief to pets suffering from digestive issues. - **Advertising and Marketing:** Creating unique advertising campaigns and promotions for pet-related products emphasizing their importance and benefits. ## Related on Trend Hunter - [Luxury Gut Health Jewelry](https://www.trendhunter.com/trends/pooch-pendant.md) - [Functionally Focused Dog Campaigns](https://www.trendhunter.com/trends/inflatable-dogs.md) - [Comedic Gut Health Campaigns](https://www.trendhunter.com/trends/the-gut-gap.md) - [Humorous Pet Furniture Campaigns](https://www.trendhunter.com/trends/utsdd.md) - [Playful Pet Accident Campaigns](https://www.trendhunter.com/trends/dont-worry-you-can-afford-it.md) - [AI-Driven Probiotic Campaigns](https://www.trendhunter.com/trends/florastor-innard-city.md) - [Dog-Friendly Food Ads](https://www.trendhunter.com/trends/natural-balance-pet-food.md) - [Collapsible Canine Stretchers](https://www.trendhunter.com/trends/foldable-pet-stretcher.md) - [Awareness-Boosting Animal Balloons](https://www.trendhunter.com/trends/animal-balloon.md)