# Deep Fried Autos The Twinkie-Mobile is the Sweetest Ride on the Block By Michael Hines | Published 2010-08-05 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/twinkie-mobile References: [autoblog](http://www.autoblog.com/2010/08/03/maker-faire-detroit-2010-the-twinkie-mobile-its-all-sweet-sug/) & [i3detroit](http://www.i3detroit.com/) If you love deep fried creme filling, the Twinkie-Mobile will definitely be the ride of your life. The iconic American snack has been given the automobile treatment, giving the Oscar Meyer Weinermobile a run for its money. The Twinkie-Mobile was built by I3 Detroit for the Power Racing Series at the Detroit Marker Faire. What's best is that the interesting auto also has a cannon which shoots out Twinkies! Check out the gallery to see the Twinkie-Mobile in action. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 10% | Activity: 2% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What Makes This Trend Stand Out - **Deep Fried Snack Innovation:** The creation of the Twinkie-Mobile demonstrates the potential for innovative and unconventional uses of popular snacks. - **Automobile Customization:** The Twinkie-Mobile showcases the growing trend of customizing vehicles to reflect individuals' interests and unique personalities. - **Food-themed Marketing:** The Twinkie-Mobile exemplifies the effectiveness of incorporating food and snack brands into unconventional marketing strategies. ### Sectors Adopting This - **Food and Snack Manufacturing:** The Twinkie-Mobile presents opportunities for snack manufacturers to collaborate with automotive companies to create co-branded products and marketing campaigns. - **Automotive and Transportation:** The Twinkie-Mobile highlights the potential for automakers to tap into niche markets by offering unique and customized vehicles for consumers with specific interests. - **Event and Experiential Marketing:** The Twinkie-Mobile inspires event marketing professionals to explore food-themed attractions and activations to enhance consumer engagement and brand experiences. ## Related on Trend Hunter - [Snack Cake Candies](https://www.trendhunter.com/trends/hostess-twinkies-candy.md) - [Blended Snack Cake Shakes](https://www.trendhunter.com/trends/hostess-shakes.md) - [Carnival-Inspired Snack Cakes](https://www.trendhunter.com/trends/cotton-candy-twinkies.md) - [Car-Crafting Waffle Makers](https://www.trendhunter.com/trends/cucinapro.md) - [Branded Cracker Food Trucks](https://www.trendhunter.com/trends/cheez-wheelz-food-truck.md) - [Snack Cake Popcorn Snacks](https://www.trendhunter.com/trends/hostess-popcorn-snack.md) - [Hot Dog-Themed Mascot Cars](https://www.trendhunter.com/trends/frankmobile.md) - [Cryptocurrency-Inspired Snack Cakes](https://www.trendhunter.com/trends/twinkcoin-snack-cakes.md) - [Snack Cake-Flavored Candy Canes](https://www.trendhunter.com/trends/twinkies-candy-canes.md)