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# Gender-Bending Vampire Novels
This Twilight Sequel Reverses the Roles of Bella and Edward

By Charlotte Joyce Kidd | Published 2015-10-06 | Business
Source: Trend Hunter, https://www.trendhunter.com/trends/twilight-sequel
References: [mashable](http://mashable.com/2015/10/06/stephenie-meyer-twilight-rewrite-gender-swap/?utm_cid=hp-hh-pri) & [amazon](http://www.amazon.com/Twilight-Tenth-Anniversary-Edition-Stephenie/dp/0316268399?tag=trenhunt0f-20)

The newest Twilight sequel will reverse the gender roles of the earlier Twilight saga, telling the story of a human boy falling in love with a [female vampire](https://www.trendhunter.com/trends/vampire-slayer-collection).

October 6th, 2015, marks the ten year anniversary of the original Twilight novel. In celebration of a decade of vampire-crazed preteen drama, Twilight author Stephenie Meyer is releasing a Twilight sequel in which the role of star-struck teen is occupied by a male human, while the dangerous, irresistible vampire is a woman. It's a fascinating experiment in reversing the tropes so often seen in teen and adult [romantic fiction](https://www.trendhunter.com/trends/the-homecoming): damsel in distress and male savior, curious and naive woman versus experienced, domineering man.

The timing and concept of the Twilight sequel is a good move on Meyer's part: it keeps the Twilight franchise in the public eye, while updating its ethos for a more evolved audience.

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 61% | Activity: 80% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Books](https://www.trendhunter.com/books)

## Key Themes

### Why This Trend Is Growing

- **Gender Role Reversals in Popular Fiction:** Opportunity for authors to challenge gender expectations and attract a more diverse audience.
- **Evolving Romantic Fiction for Modern Audiences:** Opportunities to update popular romantic fiction with contemporary themes and ideas.
- **Inclusive Representation in Fantasy Novels:** Opportunity to represent diverse characters in fantasy stories, attract a wider range of readers and broaden appeal.

### Industries Being Reshaped

- **Publishing:** Publishing houses can diversify their catalog with gender-bending fiction to attract new readership.
- **Entertainment:** Television and film industries can adapt popular stories with gender role reversals for a modern audience.
- **Marketing and Merchandising:** Marketing agencies can develop merchandise and campaigns around gender-bending novels and their updated themes.

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