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# Collaborative Designer Installations
TWENTYTHIRTYFIVE is an Installation by Virgil Abloh & Vitra

By Kalin Ned | Published 2019-06-22 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/twentythirtyfive
References: [design-milk](https://design-milk.com/virgil-abloh-looks-to-the-future-with-classic-vitra-designs/) & [vitra](https://www.vitra.com/en-us/news/details/2019-virgil-abloh-vitra)

TWENTYTHIRTYFIVE is the latest designer-led installation in [Vitra's](https://www.trendhunter.com/trends/vitrahaus-loft) "[sequence of experimental projects](https://www.trendhunter.com/trends/mise-en-abymes)." With this initative, the Swiss family-owned company seeks to destabilize traditional understanding of design by pushing boundaries into the experimental and "looking beyond the production of chairs and home accessories."

The latest installment of this project is TWENTYTHIRTYFIVE with Virgil [Abloh](https://www.trendhunter.com/trends/mcintosh-x-virgil-abloh). For inspiration, the renowned menswear designer looks toward "the interaction between an adolescent and his home surroundings." As part of this collaboration, Vitra and Abloh work on three silhouettes. The TWENTYTHIRTYFIVE spotlights a glossy Ceramic Block, an industrially inspired and reimagined Petite Potence wall lamp, as well as a clear chair. The latter two silhouettes were inspired by Jean Prouvé. Each offering in the TWENTYTHIRTYFIVE collaboration is identified by a vibrant orange colorway and classic Abloh letter detailing.

Photo Credits: Joshua Osborne, Marc Eggimann, Julien Lanoo

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 91% | Activity: 74% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Designer-led Installations:** Collaborations between furniture and fashion designers can create innovative installation pieces that push the boundaries of traditional design.
- **Experimental Home Accessories:** Designers are exploring beyond traditional furniture to create experimental home accessories that add value to traditional living spaces.
- **Youth-inspired Design:** Designers are seeking inspiration from youth culture to create designs that reflect the interaction between adolescents and their surroundings.

### Sectors Adopting This

- **Furniture Manufacturing:** Furniture manufacturers can partner with fashion designers to create unique and experimental pieces that push boundaries of traditional design.
- **Lighting Design:** Collaborations between furniture and lighting designers can lead to the creation of experimental and innovative lighting design concepts.
- **Home Decor Retail:** Retailers can seek out youth-inspired designs to create unique home accessories that appeal to younger demographics and differentiate their product offerings.

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