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# Ethnic Eyewear Editorials
The TUSH Encore Portrait Series Embraces Indian Culture

By Jana Pijak | Published 2013-01-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/tush-encore
References: [whatmagazine.de](http://whatmagazine.de/article/begleitschutz) & [whatmagazine.de](http://whatmagazine.de/)

The TUSH 'Encore' editorial embraces ethnic Indian culture. Sporting the [season's hottest eyewear looks](https://www.trendhunter.com/trends/no-rules-club) from labels Dolce & Gabbana, Yves Saint Laurent and Givenchy, a crew of elderly models pose in a striking in-studio portrait series.

The eccentric trio is lensed by photographer Tibor Bozi, who captures them in their traditional cultural attire. The TUSH Encore editorial pairs [designer eyewear looks](https://www.trendhunter.com/trends/signature-eyewear-collection) with authentic Indian garments, proving that these sunglasses styles can be paired with almost any outfit.

Paired with traditional layered beads, the models' ethnic garments are hand-made, showcasing bright hues, bold embellishments and intricately embroidered design details. Transcending the changing weather of the seasons, the [chic eyewear](https://www.trendhunter.com/trends/framery) acts as the perfect year-round accessory, enhancing the unique ensembles.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 27% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Ethnic Eyewear Trends:** The trend of incorporating ethnic elements into fashionable eyewear creates opportunities for designers to explore unique cultural influences.
- **Elderly Models Trend:** The trend of using elderly models in fashion editorials creates opportunities for inclusivity and diversity in the fashion industry.
- **Cultural Fusion Trend:** The trend of mixing different cultural elements in fashion creates opportunities for designers to explore new and exciting ways to combine traditional and modern styles.

### Who This Affects Most

- **Fashion Industry:** The fashion industry can explore the opportunity to promote diversity and inclusivity through the use of elderly models and incorporating traditional ethnic elements into fashion design.
- **Eyewear Industry:** The eyewear industry can explore the opportunity to create unique and fashionable designs by incorporating ethnic elements into their eyewear collections.
- **Art and Photography Industry:** The art and photography industry can explore the opportunity to capture the beauty and significance of cultural diversity through creative photo shoots that incorporate ethnic themes and traditional elements.

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