# Grainy Monochromatic Galleries The Tush 'A Lighter Shape of White' Editorial Stars Suzie Bird By Meghan Young | Published 2012-03-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tush-a-lighter-shape-of-white References: [fashiongonerogue](http://fashiongonerogue.com/suzie-bird-armin-morbach-tush-27/) & [tushmagazine](http://www.tushmagazine.com/) Grainy and [monochromatic](https://www.trendhunter.com/trends/black-tag-collection), the Tush 'A Lighter Shape of White' editorial has a retro film quality that adds character to each still. Since the studio shoot is incredibly simple, this added texture really makes it stand out. The Tush A Lighter Shape of White editorial was shot by Armin Morbach, a photographer and publisher of the German magazine. Set to appear in the publication's newly revamped spring 2012 issue, the photo shoot stars model Suzie Bird. The French model was styled by Ingo Nahrwold, who chose an [all-white wardrobe](https://www.trendhunter.com/trends/white-is-good-shop) from the likes of [Chanel](https://www.trendhunter.com/trends/chanel-spring-summer-2026), Jil Sander, Mugler and Céline. Makeup artist Nina Park and hairstylist Stelli finished off the minimalist outfits with a natural beauty look. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 74% | Activity: 28% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Grainy Monochromatic Photography:** The use of grainy and monochromatic photography can be disruptive in the fashion industry, adding a retro feel to shoots. - **Simplicity in Design:** Simplicity in design, as shown in the Tush 'A Lighter Shape of White' editorial, can be a disruptive innovation opportunity in the photography industry. - **Minimalist Fashion:** Minimalist fashion, as seen in the wardrobe choices of Chanel, Jil Sander, Mugler and Céline, can be a disruptive innovation opportunity in the fashion industry. ### Where This Applies - **Fashion:** The fashion industry can utilize grainy and monochromatic photography as well as minimalist fashion trends to add character to editorial shoots. - **Photography:** The photography industry can utilize simplicity in design to create visually stunning shoots with minimal resources. - **Publishing:** The publishing industry can use the Tush 'A Lighter Shape of White' editorial as inspiration to create a newly revamped photo shoot that focuses on simplicity and natural beauty looks. ## Related on Trend Hunter - [Monochrome Sculpture Shows](https://www.trendhunter.com/trends/ralph-pucci-pure-exhibition.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Hard-Shell Luggage Campaigns](https://www.trendhunter.com/trends/uncompromisingly-light-campaign.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [90s-Inspired Retro Trainers](https://www.trendhunter.com/trends/lily-mcmenamy-1.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [All-White Interior Artful Galleries](https://www.trendhunter.com/trends/blank-canvas-1.md)