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# Vegan Turkey Substitutes
Gardein's Turk'y Cutlet is a Great Plant-Based Turkey Alternative

By Laura McQuarrie | Published 2014-11-19 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/turkey-alternative
References: [thetwistedvegan](http://thetwistedvegan.com/2013/11/23/a-simple-thanksgiving-dinner-for-two-baked-apples-stuffed-w-pecan-currant-squash-rice-gardein-turkey-cutlets/) & [gardein](http://gardein.com/products/turky-cutlet-cnd-2/)

Thanksgiving is right around the corner and thanks to some great [turkey alternatives](https://www.trendhunter.com/trends/holiday-feast-meals) on the market, vegetarians and vegans don't have to sit on the sidelines when it comes to delicious Thanksgiving eats.

Gardein's Turk'y Cutlet is a [meat-free product](https://www.trendhunter.com/trends/vegchop) that imitates the look and taste of turkey without involving any animals or animal by-products—rest assured, it's certified vegan. As for what "Turk'y" is made of, it's essentially a blend of non-GMO soy, wheat, grains and vegetable-based ingredients like potato starch, pea protein, carrot fiber, beetroot fiber, plus some spices like turmeric and paprika to give it flavor. Although this is a fantastic option for the holiday season, the Turk'y Cutlet is great year-round in [sandwiches](https://www.trendhunter.com/trends/thanksgiving-turkey-sub-sandwich), sliced up in salads and mixed into main courses.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 7% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Plant-based Meat Substitutes:** The success of Gardein's Turk'y Cutlet demonstrates the growing demand for plant-based alternatives to traditional meat products.
- **Vegan Thanksgiving Alternatives:** The popularity of vegan turkey substitutes indicates an opportunity for food companies to develop more plant-based options for holiday meals.
- **Year-round Use of Vegan Turkey:** The versatility of Gardein's Turk'y Cutlet highlights the potential for plant-based turkey substitutes to be enjoyed in various dishes throughout the year.

### Sectors Adopting This

- **Plant-based Food:** The rise in demand for vegan turkey substitutes creates a market opportunity for companies in the plant-based food industry to develop innovative and delicious alternatives to traditional meat products.
- **Food Manufacturing:** Food manufacturers have a chance to invest in the production of plant-based turkey alternatives, capitalizing on the increasing consumer interest in vegan and vegetarian options.
- **Fast Casual Restaurants:** Fast casual restaurants can attract more plant-based consumers by incorporating vegan turkey substitutes into their menu offerings, catering to a growing demographic seeking meat-free alternatives.

## Related on Trend Hunter

- [Meatless Ground Turkey Products](https://www.trendhunter.com/trends/turkeyless-ground.md)
- [Mycelium-Based Holiday Roasts](https://www.trendhunter.com/trends/mycelium-turkey-roast.md)
- [Vegan Thanksgiving Leftovers Sandwiches](https://www.trendhunter.com/trends/thanksgiving-leftovers-sandwich.md)
- [Vegan-Friendly Thanksgiving Pastries](https://www.trendhunter.com/trends/original-wellington.md)
- [Plant-Based Holiday Baguettes](https://www.trendhunter.com/trends/holiday-baguette.md)
- [Vegan Ground Meat Mixtures](https://www.trendhunter.com/trends/meatless-ground.md)
- [Meatless Duck Alternatives](https://www.trendhunter.com/trends/vegan-roast-duck.md)
- [Cultivated Turkey Sandwiches](https://www.trendhunter.com/trends/moist-maker-sandwich.md)
- [Restaurant-Quality Plant-Based Meats](https://www.trendhunter.com/trends/plantbased-meat-alternatives1.md)
