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# Eccentric Folk Fashions
The Turbokolor FW11 Collection Offers High-End Farm-Worthy Styles

By Jaime Neely | Published 2011-08-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/turbokolor-fw11-collection
References: [lifelounge.au](http://www.lifelounge.com.au/fashion/news/turbokolor-fall_winter-2011-collection.aspx) & [turbokolor](http://turbokolor.com/)

The new Turbokolor FW11 Collection for men and women offers plenty of eccentric and contemporary fashions. The lookbook was photographed on a farm and showcases the clothing in a highly appealing way.

The Turbokolor FW11 Collection mixes a variety of styles including [folk, vintage, urban and avant-garde](https://www.trendhunter.com/trends/brucolic). The line features bold colors and vibrant patters. The female models are shown lounging on hay wearing floor-sweeping, [brightly patterned skirts](https://www.trendhunter.com/trends/ski-collection-1) and stunning floral bustier tops. For men, the Turbokolor FW11 Collection offers colorful graphic t-shirts and plaid button-ups. Check out the lookbook for exceedingly interesting presentation of this unique collection.

**Implications** - Businesses that offer their clients products that are specifically designed to complement a certain lifestyle will generate successful results. Consumers will be drawn to those products that allow them to express important components of who they are as individuals in a modern way.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 64% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **High-end Farm-worthy Fashion:** There is a trend towards high-end fashion collections inspired by farm aesthetics, offering eccentric and contemporary styles.
- **Mixing Styles:** The trend of mixing different styles, such as folk, vintage, urban, and avant-garde, is becoming popular in fashion collections.
- **Unique Presentations:** Fashion brands are exploring unique and interesting ways to present their collections, such as photographing them on a farm for a visually appealing lookbook.

### Sectors Adopting This

- **Fashion:** The fashion industry has an opportunity to create high-end collections inspired by farm aesthetics, catering to consumers who seek eccentric and contemporary styles.
- **Lifestyle Branding:** There is a need for businesses to offer products that complement specific lifestyles, allowing consumers to express their individuality in a modern way.
- **Photography and Fashion Collaboration:** Collaborations between fashion brands and photographers can create unique presentations of collections, attracting attention and interest from consumers.

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