# Peeping Tom Lookbooks The Turbokolor FW10 Collection is Disturbingly Showcased By Meghan Young | Published 2010-09-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/turbokolor-fw10 References: [lifelounge](http://www.lifelounge.com/fashion/news/turbokolor-fall_winter-2010-collection.aspx) & [turbokolor](http://turbokolor.com/index.php) The Turbokolor FW10 lookbook is all kinds of disturbing. As though straight out of a horror film, the spread features a butcher motif in a seedy inn, which just begs to be called home by a serial killer. Captured by photographer Pawel Fabjanski, the Turbokolor FW10 collection is entitled 'Delicatessen.' According to [Life Lounge](https://www.trendhunter.com/trends/hydrafacial-treatments), the the Turbokolor FW10 line consists of "hand-drawn tee-shirts, cardigans, button-ups, hoodies, interestig twists on Letterman jackets, and chinos that are available in five different colors." ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 79% | Activity: 43% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **Disturbing Fashion Lookbooks:** Fashion brands should consider using unsettling imagery to grab consumers' attention and create a memorable impression of their collections. - **Horror-inspired Fashion Collections:** Fashion brands can draw inspiration from horror films and incorporate eerie themes into their designs, offering a unique and edgy aesthetic appeal. - **Unconventional Campaign Photography:** Brands can use unusual and unexpected photography techniques and sets to create a buzzworthy campaign for their collections. ### Who This Affects Most - **Fashion:** Fashion brands can use unconventional and unsettling imagery to create a unique and memorable impression of their collections and campaigns. - **Photography:** Photographers can experiment with unusual techniques and settings that could potentially draw attention and encourage a new wave of followers and customers. - **Marketing and Advertising:** Advertising firms can encourage brands to push creative boundaries and use innovative and disruptive marketing campaigns to attract attention and stay ahead of the competition. ## Related on Trend Hunter - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Fall Technical Fashion Capsules](https://www.trendhunter.com/trends/atom-collection.md) - [Community-Honoring Eerie Graphic Merchandise](https://www.trendhunter.com/trends/boiler-room.md) - [Conceptual Memory-Themed Fashion](https://www.trendhunter.com/trends/paranoid-fw25.md) - [Punk Rock-Informed Fall Fashion](https://www.trendhunter.com/trends/superculture-collection.md) - [Cult Movies-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/film-club-collection.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [Fall-Centric Dynamic Fashion Capsules](https://www.trendhunter.com/trends/undercover-5.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md)