# Alarming Anti-Theft Lunchboxes The World's First Container Alarms Protect Lunches from Thieves By Elise Ying-Hei Ho | Published 2012-12-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tupperware-alarms References: [designtaxi](http://designtaxi.com/news/354674/Brand-Introduces-Tupperware-Alarm-To-Protect-Your-Food/) & [creativity-online](http://creativity-online.com/work/bgh-microwaves-the-big-steal/30138) Electronics brand BGH is revolutionizing the way people eat with microwaves, first with their Musical Microwaves and now, the Container Alarms. In collaboration with Argentina ad agency Del Campo Nazca Saatchi & Saatchi and [Tupperware](https://www.trendhunter.com/trends/waste-free-food-container), a new remote-controlled, [anti-theft monitoring system](https://www.trendhunter.com/trends/unsnatchable-phone-case) has been developed to ensure those sneaky coworkers aren't stealing those delicious leftovers. Once unwanted hands break the seal in a gluttonous attempt to consume those delectable treats, the siren, similar to a car alarm, sounds, notifying the food's rightful owner. To ensure the sounds cannot be masked or muffled by another, the alarm can only be turned off by a [special remote control](https://www.trendhunter.com/trends/baricade). The Container Alarm is also great to monitor and control consumption at home, especially for cunning children who want to sneak a bedtime snack or those on a strict diet as well. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 38% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Anti-theft Monitoring Systems:** Developing remote-controlled, anti-theft monitoring systems for containers and other items presents a disruptive innovation opportunity in the home security industry. - **Smart Food Containers:** Incorporating technology such as alarms and remote control into food containers presents a disruptive innovation opportunity for companies in the food storage and packaging industry. - **Discreet Alarm Systems:** Creating alarm systems that cannot be easily silenced or tampered with presents a disruptive innovation opportunity for companies in the home security industry. ### Who This Affects Most - **Home Security:** The development of anti-theft monitoring systems presents an opportunity for companies in the home security industry to expand beyond traditional alarm systems and provide solutions for personal items. - **Food Storage and Packaging:** Incorporating technology such as alarms and remote control into food containers presents an opportunity for companies in the food storage and packaging industry to innovate and differentiate their products. - **Child Safety:** Manufacturing discreet alarm systems that cannot be easily silenced or tampered with presents an opportunity for companies focused on child safety and monitoring. ## Related on Trend Hunter - [Anti-Theft Chocolate Bars](https://www.trendhunter.com/trends/unstealable-chocolate.md) - [Alarm-Equipped Laptop Locks](https://www.trendhunter.com/trends/antitheft-laptop-device.md) - [Intelligent Anti-Food Waste Systems](https://www.trendhunter.com/trends/foodtusker.md) - [Leak-Proof Food Storage](https://www.trendhunter.com/trends/bentgo.md) - [Parcel Delivery Alarm Systems](https://www.trendhunter.com/trends/package-protector.md) - [Portable Safety Devices](https://www.trendhunter.com/trends/armorsiren-portable-security-system.md) - [Pocket-Sized Safety Locks](https://www.trendhunter.com/trends/gaze.md) - [Scheduled Self-Heating Lunchboxes](https://www.trendhunter.com/trends/lunchgo.md) - [Compact Desk Food Warmers](https://www.trendhunter.com/trends/reheatly.md)