# Musical Beer Bottles Tuned Pale Ale has You Ready to Jam Post Drink By Vittoria Natarelli | Published 2010-09-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tuned-pale-ale References: [woohome](http://www.woohome.com/food-drink/beer-bottle-can-be-a-musical-instrument) Tuned Pale Ale is marked with a [musical scale label](https://www.trendhunter.com/trends/perfect-cheers) and is a product of designer Matt Braun. The scale works as a marker; you just drink down to the note you want, blow on the rim and and you'll hear whichever note you aimed for. The [product packaging](https://www.trendhunter.com/trends/core-legends) aims to promote social interaction and inform users about the musical qualities of existing bottles. It looks like Tuned Pale Ale would be a hit at any party with or without musical attendees. ## Trend Insights (Trend Hunter) - Score: 5.2/10 - Popularity: 72% | Activity: 75% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Musical Packaging:** Opportunity for disruptive innovation in designing packaging that incorporates musical elements to enhance user experience. - **Interactive Drinking Experience:** Opportunity for disruptive innovation in creating drink products that encourage social interaction and engagement through unique interactive features. - **Informative Beverage Labels:** Opportunity for disruptive innovation in developing labels that provide users with detailed information about the product's qualities or additional functionalities. ### Where This Applies - **Beverage Industry:** Opportunity for disruptive innovation in the beverage industry by creating new and unique drinking experiences that go beyond the taste of the product. - **Packaging Industry:** Opportunity for disruptive innovation in the packaging industry by incorporating interactive and informative elements into product packaging to enhance consumer engagement. - **Music Industry:** Opportunity for disruptive innovation in the music industry by exploring partnerships with beverage companies to create musical-themed products that combine the joy of music with the pleasure of drinking. ## Related on Trend Hunter - [Conceptual Craft Beer Bottles](https://www.trendhunter.com/trends/sour-glass.md) - [Beer-Dispensing Guitar Machines](https://www.trendhunter.com/trends/slay-to-pay.md) - [DIY Beer Guitars](https://www.trendhunter.com/trends/busch-light.md) - [Beer-Branded Music Sharing Devices](https://www.trendhunter.com/trends/heifive.md) - [Musical Wine Labels](https://www.trendhunter.com/trends/interactive-wine-labels.md) - [Audio Bottle Scanners](https://www.trendhunter.com/trends/sound-scales.md) - [Sculptural Tequila Bottle Designs](https://www.trendhunter.com/trends/msica-tequila.md) - [Beer-Branded Music Platforms](https://www.trendhunter.com/trends/chill-amplified.md) - [Collaborative Music Duo Beers](https://www.trendhunter.com/trends/hallucinating-love-pale-ale.md)