# Toronto Commuter Couture Jimmy Choo's TTC Clutch Will Be Available at Their Yorkdale Location By Jana Pijak | Published 2014-08-12 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/ttc-clutch References: [torontolife](http://www.torontolife.com/style/designers/2014/08/12/jimmy-choo-opens-yorkdale-ttc-clutch/) & [jimmychoo](http://jimmychoo.com) In celebration of its first Canadian flagship, [luxury footwear label Jimmy Choo](https://www.trendhunter.com/trends/jimmy-choo-x-sailor-moon) has launched its subway-themed TTC clutch. The statement accessory is showcased in a black, patent design that boasts a print of Toronto's iconic TTC subway map. The London-based luxury label is known for its striking accessories and this custom, Canadian carryall is no exception. This special edition TTC clutch is modeled after the label's signature [Candy Clutch](https://www.trendhunter.com/trends/candy-dates) design. "Instead of its traditional, acrylic sunset graphic, the handbag is decorated with a near-replica of the Toronto subway map that features fashionable versions of station names." Examples include "Eagle, Candy and Youth" as stations on the Bloor Line that replace familiar names like Christie, Dufferin and [Royal York](https://www.trendhunter.com/trends/crown-royal-x-juicy-couture). The pricey clutch will be available for a limited time and will set one back $1095. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 27% | Activity: 42% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Luxury Custom Accessories:** Opportunity for luxury brands to create custom accessories that cater to specific locations or events. - **Localized Fashion Designs:** Opportunity for fashion brands to incorporate local elements and designs into their products to resonate with consumers in specific regions. - **Subway-themed Fashion:** Opportunity for fashion brands to tap into the popularity of public transportation and create accessories or clothing inspired by subway maps and stations. ### Industries Being Reshaped - **Luxury Fashion:** Luxury fashion brands can explore the trend of creating custom accessories and incorporating local elements for a more personalized and unique customer experience. - **Fashion Accessories:** Fashion accessory brands can capitalize on the popularity of subway-themed fashion by designing accessories inspired by subway maps and station names. - **Tourism and Souvenir:** Tourism and souvenir industries can leverage themed accessories like the TTC clutch to attract tourists and offer them unique and memorable products related to the local culture. ## Related on Trend Hunter - [Luxe High Tea Cafés](https://www.trendhunter.com/trends/choo-cafe.md) - [Hedgehog-replicating Hand Clutches](https://www.trendhunter.com/trends/hedgehog-clutch.md) - [Romantic Cherry-Print Accessories](https://www.trendhunter.com/trends/coach-valentines-day.md) - [Slick Monochromatic Retail Boutiques](https://www.trendhunter.com/trends/tom-ford-boutique.md) - [Luxury Retail Expansions](https://www.trendhunter.com/trends/yorkdale-shopping-center.md) - [Croissant-Shaped Clutch Bag Designs](https://www.trendhunter.com/trends/croissant-clutch.md) - [Public Transit-Themed Swimwear](https://www.trendhunter.com/trends/transport-for-london-and-budgy-smuggler.md) - [Opulent Anime Fashion Collections](https://www.trendhunter.com/trends/jimmy-choo-x-sailor-moon.md) - [Ultra-Luxurious Crystal Footwear](https://www.trendhunter.com/trends/jimmy-choo-crystal-slipper.md)