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# Try-at-Home Bridal Services
Avery Austin's Try-At-Home Program Helps Brides-to-Be Skip the Salon

By Laura McQuarrie | Published 2020-12-07 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/try-at-home-program
References: [prnewswire](https://www.prnewswire.com/news-releases/e-commerce-bridal-brand-avery-austin-say-yes-without-the-stress-with-the-launch-of-a-revolutionary-risk-mitigating-home-shopping-experience-for-brides-to-be-301186772.html) & [averyaustin](http://www.averyaustin.com)

With retail stores only being able to offer a limited number of shoppers or appointments at a time, many are turning to experiences that bring the stores to shoppers' homes—like the Try-At-Home program from [Avery Austin](https://www.trendhunter.com/trends/refreshingly-juicy-hazy-ipa). The newly launched program was created to support brides-to-be who are hesitant to have a traditional bridal salon experience due to the current times.

The program gives brides-to-be the power to select their favorite styles, consult with a [virtual stylist](https://www.trendhunter.com/trends/appy-pie-endpoint) and then try on their choices at their leisure from the comfort and safety of their own home. This option makes it easy for shoppers to explore the many [affordable styles](https://www.trendhunter.com/trends/azazie-and-christian-siriano) offered by Avery Austin, as the Bridal Collection ranges from $300-$900 and is perfect for intimate ceremonies.

Image Credit: Avery Austin

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 32% | Activity: 53% | Freshness: 9%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Weddings](https://www.trendhunter.com/weddings)

## Key Themes

### Key Themes Behind This Trend

- **Try-at-home Bridal Services:** The trend of at-home try on experiences is growing, providing an opportunity for companies to offer more personalized experiences.
- **Virtual Styling Consultations:** Virtual styling consultations have become increasingly popular, allowing companies to provide personalized services while adhering to social distancing guidelines.
- **Affordable Bridal Collections:** Affordable bridal collections are becoming more popular among couples planning their weddings, indicating a shift away from traditional, high-priced options.

### Where This Applies

- **Wedding Industry:** The wedding industry is adapting to the current climate by offering new options for couples planning their weddings.
- **Fashion Industry:** The fashion industry is utilizing technology to offer personalized services like virtual styling consultations.
- **E-commerce Industry:** The e-commerce industry is experiencing growth as more consumers opt for at-home shopping experiences.

## Related on Trend Hunter

- [Custom Bridal Labs](https://www.trendhunter.com/trends/les-aimants.md)
- [Efficient Made-To-Order Wedding Services](https://www.trendhunter.com/trends/madetoorder-dresses.md)
- [Bridal-Focused Retail Concepts](https://www.trendhunter.com/trends/bridal-shopping.md)
- [Clothing Try-On Services](https://www.trendhunter.com/trends/rixo.md)
- [Comprehensive Bridal Resale Programs](https://www.trendhunter.com/trends/bridal-resale-program.md)
- [Wedding Shopping Experience Partnerships](https://www.trendhunter.com/trends/wedding-shopping-experience.md)
- [Bridal On-Demand Delivery Partnerships](https://www.trendhunter.com/trends/bridal-ondemand-delivery.md)
- [Curated Summer Bridal Collections](https://www.trendhunter.com/trends/bridal-atelier-collection.md)
- [One-Stop Wedding Shops](https://www.trendhunter.com/trends/af-wedding-shop.md)
