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# Keto-Friendly Whipped Toppings
truwhip KETO is a Keto-Friendly Alternative to Whipped Cream

By Katherine Pendrill | Published 2020-11-27 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/truwhip-keto
References: [progressivegrocer](https://progressivegrocer.com/truwhip-keto-whipped-topping) & [truwhip](https://www.truwhip.com/nutrition/)

truwhip is expanding its lineup of better-for-you whipped toppings with the debut of new truwhip KETO.

Just as the name suggests, truwhip KETO is a keto-friendly take on whipped cream. The new product contains just one gram of net carbohydrates, no sugar, and only 25 calories per serving. And unlike other sugar-free whipped creams, truwhip KETO is completely free of sugar alcohols. Instead, the brand uses monk fruit and allulose for a touch of sweetness.

The new truwhip KETO product joins the existing truwhip lineup of Original, Vegan, and Skinny whipped toppings. And like all these other products, each nine-ounce tub of truwhip KETO is gluten-free, non-GMO, and certified kosher. The product also contains zero trans fat per serving, no hydrogenated oils, and no high-fructose corn syrup.

Image Credit: truwhip

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 11% | Activity: 18% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Keto-friendly Whipped Toppings:** The trend of keto-friendly whipped toppings using monk fruit and allulose as sweeteners presents an opportunity for companies to offer sugar-free alternatives.
- **Better-for-you Whipped Toppings:** The trend of better-for-you whipped toppings like the existing truwhip lineup and the new truwhip KETO provides an opportunity for companies to cater to health-conscious consumers.
- **Sugar-free Alternatives:** The trend of sugar-free alternatives in whipped toppings, like truwhip KETO's complete absence of sugar alcohols, presents an opportunity for companies to stand out in the market.

### Who This Affects Most

- **Food and Beverage:** The food and beverage industry can benefit from the trend of keto-friendly and better-for-you whipped toppings by offering more variety of products that cater to health-conscious consumers.
- **Health and Wellness:** The health and wellness industry can explore the trend of using monk fruit and allulose as sweeteners and market them as a healthier alternative to sugar and artificial sweeteners.
- **Natural Sweeteners:** The natural sweeteners industry can capitalize on the trend of using monk fruit and allulose in whipped toppings, as they are gaining popularity as low-calorie, natural alternatives to sugar and other artificial sweeteners.

## Related on Trend Hunter

- [Swirled Whipped Creams](https://www.trendhunter.com/trends/whipnotic.md)
- [Brownie Batter Whipped Creams](https://www.trendhunter.com/trends/brownie-batter-whipped-cream.md)
- [Dairy-Free Whipped Creams](https://www.trendhunter.com/trends/whipt-plant-based-dairy-free-whipped-coconut.md)
- [Dairy-Free Whipped Toppings](https://www.trendhunter.com/trends/dairyfree-whipped-cream.md)
- [Low-Sugar Whipped Creams](https://www.trendhunter.com/trends/sweetened-lactosefree-whipped-cream.md)
- [Plant-Based Whipping Cream](https://www.trendhunter.com/trends/califia-farms-heavy-whip.md)
- [Plant-Based Whipping Cream](https://www.trendhunter.com/trends/heavy-whip.md)
- [Heavy Whipping Cream Alternatives](https://www.trendhunter.com/trends/heavy-whipping-cream-alternative.md)
- [Desert-Inspired Keto-Friendly Ice Creams](https://www.trendhunter.com/trends/halo-top-keto.md)
