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# Uber-Luxurious Branded Bikes
The Trussardi Bike is Literally as Good as Gold

By Michael Hines | Published 2010-04-25 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/trussardi-bike
References: [highsnobiety](http://www.highsnobiety.com/news/2010/04/22/trussardi-city-bike/) & [trussardi](http://www.trussardi.com/trussardi_group/company_profile.html)

If you love [luxury bikes](https://www.trendhunter.com/trends/italjet-roadster-400), you'll love the Trussardi Bike. This bike is the definition of luxury. Every piece of metal on this bike is gold. This bike may be worth more than my car.

The Trussardi Bike looks like it'd get you around a posh European town in style, and is perfect for impressing downtown elitists and old-money men and women. Your Huffy just won't cut it anymore--I don't care how many gears it has.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 17% | Activity: 31% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Modern](https://www.trendhunter.com/modern)

## Key Themes

### Why This Trend Is Growing

- **Luxury Bicycles:** Opportunity to create high-end, luxury bicycles that cater to affluent individuals looking for a stylish mode of transportation.
- **Gold Plating:** Opportunity to offer gold-plating services for bicycles, capitalizing on the desire for opulent and extravagant products.
- **Urban Fashion:** Opportunity to create trendy and fashionable clothing and accessories that complement the luxury bicycle market.

### Industries Being Reshaped

- **Bicycle Manufacturing:** Opportunity for bicycle manufacturers to expand their product offerings to include luxury and high-end bicycles.
- **Customization Services:** Opportunity for companies to provide customization services for bicycles, allowing customers to personalize their bikes with gold plating or other luxury elements.
- **Fashion and Accessories:** Opportunity for fashion and accessory brands to collaborate with luxury bicycle makers, creating exclusive product lines that cater to the affluent consumer market.

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