# Fruity Vodka Sodas Truly Vodka Soda Uses Six-Times-Distilled Premium Vodka By Grace Mahas | Published 2023-05-31 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/truly-vodka-soda References: [prnewswire](https://www.prnewswire.com/news-releases/truly-vodka-soda-with-six-times-distilled-premium-vodka-and-real-fruit-juice-available-now-301837968.html)  [Boston Beer Company's](https://www.trendhunter.com/trends/truly-vodka-seltzer) Truly Hard [Seltzer](https://www.trendhunter.com/trends/sunnyd-vodka-seltzer), a leading brand in the hard seltzer sector, has reintroduced its first spirit-based seltzer as Truly Vodka Soda. The drink is made from six-times-distilled vodka, [real fruit juice](https://www.trendhunter.com/trends/combo-flavor-variety-pack), and high-quality flavors that make for a light and refreshing drink, perfect for the summer season. The brand has also refreshed its packaging to better stand out on shelves, offering an expanded range of can't-miss flavors. The two new packs of single-fruit flavors, Truly Vodka Soda Classic and Paradise packs, are available now, and all Truly Vodka Soda flavors are naturally gluten-free and have a 5% ABV, 110 calories, and two grams of sugar. "We are always looking for ways to deliver on our category-leading innovation and bring Truly fans a favorite flavor for every occasion," said Casey O'Neill, Director of Product Development at the Boston Beer Company. "Truly Vodka Soda delivers a crisp and smooth Truly with a range of real fruit flavors that taste great and pack a punch." ## Trend Insights (Trend Hunter) - Score: 4.6/10 - Popularity: 64% | Activity: 58% | Freshness: 16% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Premium Vodka-based Drinks:** Develop high-quality and light alcoholic beverages made from premium vodka and natural fruit juice. - **Refreshing Alcoholic Beverages:** Create light and refreshing drinks with robust flavors for the summer season. - **Innovative Packaging Design:** Develop eye-catching packaging that stands out on shelves and appeals to consumers. ### Where This Applies - **Alcoholic Beverage:** Alcoholic beverage producers can create a new product line of light and refreshing drinks made from premium vodka and natural fruit juice. - **Packaging Design:** Packaging designers can offer innovative designs and concepts to Alcoholic beverage producers, promoting their products to stand out from their competitors. - **Summer Event Planning:** Event planners can offer Truly Vodka Sodas as summer drinks that naturally complement any event or outdoor gathering. ## Related on Trend Hunter - [Spirits-Based Seltzers](https://www.trendhunter.com/trends/truly-vodka-seltzer.md) - [Hard Seltzer-Inspired Vodkas](https://www.trendhunter.com/trends/truly-flavored-vodka.md) - [Hybrid Margarita Hard Seltzers](https://www.trendhunter.com/trends/margarita-style-hard-seltzers.md) - [Culinary-Inspired Vodka Sodas](https://www.trendhunter.com/trends/vaqit.md) - [Margarita-Style Flavored Hard Seltzers](https://www.trendhunter.com/trends/flavored-hard-seltzers.md) - [Tea-Infused Hard Seltzers](https://www.trendhunter.com/trends/svedka-tropics-tea-spritz.md) - [Ultra-Smooth Vodka Sodas](https://www.trendhunter.com/trends/white-claw-vodka-soda.md) - [Refreshing Alcoholic Seltzer Flavors](https://www.trendhunter.com/trends/ntrl-strawberry.md) - [Sophisticated Canned Vodkas Sodas](https://www.trendhunter.com/trends/organic-infusions-vodka-soda.md)