# Wireless Standalone Smartwatches The TrueSmart+ Operates On a Full Android Lollipop System By Rahul Kalvapalle | Published 2015-09-23 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/truesmart References: [gizmag](http://www.gizmag.com/omate-truesmart-plus-smartwatch-details/39517/) & [omate](http://www.omate.com/smartwatch.omate.trueSmart%20.html) The TrueSmart+ is a second-generation smartwatch that is brought to you by Omate. This particular smartwatch is a new and improved follow-up to the TrueSmart smartwatch that brought in over a million dollars of crowdfunding money on [Kickstarter](https://www.trendhunter.com/trends/rogbid-z10) a couple of years ago. Like its predecessor, the TrueSmart+ is designed to enable wearers to make phone calls, receive phone calls and browse the Internet without having to be tethered to a smartphone. This is made possible by the smartwatch's ability to [use a SIM card](https://www.trendhunter.com/trends/samsung-galaxy-watch-fe-lte). The watch also comes equipped with Bluetooth and GPS, allowing users to wirelessly stream music or enjoy turn-by-turn navigation and direction assistance. As [smartwatches grow in popularity](https://www.trendhunter.com/trends/active-2-smartwatch), new product offerings will need to offer unique features to stand out, and the TrueSmart+ certainly has that in its locker. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 87% | Activity: 99% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Watches](https://www.trendhunter.com/watches) ## Key Themes ### Key Themes Behind This Trend - **Standalone Smartwatches:** The TrueSmart+ demonstrates a potential shift towards more standalone smartwatches, as users look for a device that can do more without being tethered to a smartphone. - **Sim-enabled Wearables:** Smartwatches with SIM card capabilities, like the TrueSmart+, show potential for disrupting the traditional smartphone ecosystem as users look for more independence in their wearable technology. - **Dual-purpose Smartwatches:** With the TrueSmart+ offering the ability to make phone calls, receive phone calls, browse the internet, and use GPS, there is an opportunity to create more dual-purpose smartwatches that replace traditional smartphones. ### Where This Applies - **Wearable Technology:** Companies that specialize in wearable technology, like Omate, have a unique opportunity to create innovative products that challenge the traditional smartphone industry. - **Telecommunications:** Telecommunications companies could explore partnerships with wearable technology companies and invest in products like the TrueSmart+ and create new opportunities in the market. - **Music Streaming:** Wearable technology companies could potentially partner with music streaming services, using Bluetooth capabilities to allow for wireless streaming from standalone smartwatches like the TrueSmart+. ## Related on Trend Hunter - [High-Power Rugged Smartwatches](https://www.trendhunter.com/trends/ticwatch-pro-5.md) - [Fall-Detecting Smart Watches](https://www.trendhunter.com/trends/mobilehelp-smart.md) - [Unibody Ceramic Smartwatches](https://www.trendhunter.com/trends/rogbid-z10.md) - [Earbud-Equipped Smartwatches](https://www.trendhunter.com/trends/watchout-wearpods.md) - [Opulent Workout-Tracking Smartwatches](https://www.trendhunter.com/trends/xiaomi-watch-2-pro.md) - [Affordable Android Smartwatches](https://www.trendhunter.com/trends/oneplus-watch-3.md) - [High-End Timepiece Smartwatches](https://www.trendhunter.com/trends/hublot-big-bang-e-gen-3.md) - [Improved Smartwatch Operating Systems](https://www.trendhunter.com/trends/wear-os-5.md) - [Watch-Like Smart Phones](https://www.trendhunter.com/trends/wristphone.md)