# Ergonomic Upright Travel Pillows The 'Trtl Pillow' Offers Superior Support for Your Neck By Michael Hemsworth | Published 2018-03-01 | World Source: Trend Hunter, https://www.trendhunter.com/trends/trtl-pillow References: [tuvie](http://www.tuvie.com/trtl-pillow-super-soft-neck-support-travel-pillow-makes-you-feel-snug-and-secure/) Trying to sleep on a plane ultimately means that your neck will become crooked to one side after you fall asleep and subsequently cause discomfort upon waking, so the 'Trtl Pillow' is here to help eliminate this from occurring. Featuring a scientifically proven [neck support](https://www.trendhunter.com/trends/necklife), the unit incorporates a wrapping design that can be positioned onto your neck however tightly or loosely you desire to instantly offer a bit of support. You can then drift off to sleep when onboard or in the terminal without having to worry that you'll spill over into the seat beside you in the process. The 'Trtl Pillow' is [ultra-lightweight](https://www.trendhunter.com/trends/packable-camp-pillow) and acknowledges the increasing number of consumers who are partaking in [travel](https://www.trendhunter.com/trends/cabeau), which is subsequently increasing the market for on-the-road products. ## Trend Insights (Trend Hunter) - Score: 6.4/10 - Popularity: 96% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel) ## Key Themes ### What's Driving This Trend - **Ergonomic Upright Travel Pillows:** Disruptive innovation opportunity: Develop advanced smart travel pillows that incorporate biometric sensors for personalized neck and head support. - **Scientific Neck Support:** Disruptive innovation opportunity: Create adjustable neck support systems for various seating positions, not just limited to travel pillows. - **Lightweight Travel Products:** Disruptive innovation opportunity: Design lightweight travel accessories that offer comfort and convenience without sacrificing functionality. ### Who This Affects Most - **Travel Accessories:** Disruptive innovation opportunity: Integrate technology such as built-in massage features or temperature control into travel accessories to enhance the travel experience. - **Health and Wellness:** Disruptive innovation opportunity: Combine ergonomic design with health monitoring capabilities to create wellness products that improve posture and provide personalized support. - **Smart Textiles:** Disruptive innovation opportunity: Develop fabrics embedded with sensors and self-adjusting properties to create next-generation travel pillows and other wearable products. ## Related on Trend Hunter - [Neck-Safe Travel Pillows](https://www.trendhunter.com/trends/cabeau-tne-s3.md) - [Posture-Aligned Travel Pillows](https://www.trendhunter.com/trends/sleeper-hold-travel-pillow.md) - [Wrapping Posture Support Pillows](https://www.trendhunter.com/trends/spiral-travel-pillow.md) - [Adaptive Ergonomic Pillows](https://www.trendhunter.com/trends/tripal.md) - [Multi-Purpose Travel Pillows](https://www.trendhunter.com/trends/allinone-travel-pillow-system.md) - [Adaptive Ergonomic Bed Pillows](https://www.trendhunter.com/trends/ostrichpillow-bed-pillow.md) - [Sensory Deprivation Travel Pillows](https://www.trendhunter.com/trends/pod-travel-pillow.md) - [Customizable Pocket Pillows](https://www.trendhunter.com/trends/sururu-pillow-p17.md) - [Comfort-Focused Soft Cervical Pillows](https://www.trendhunter.com/trends/osteo.md)