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# Graffitied Shades
Troy Lee and Oakley Team Up for an Epic Pair of Sunglasses

By Robyn Currie | Published 2010-05-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/troy-lee-and-oakley
References: [hypebeast](http://hypebeast.com/2010/05/troy-lee-oakley-signature-series-jupiter-lx-sunglasses/) & [oakley](http://www.oakley.com)

Troy Lee and Oakley are teaming up again to produce a badass pair of shades that will have your eyes popping out of your head (and then scrambling to get back in because they want to wear these shades so badly!).

Made out of a multi-colored, 7-layer process and featuring a patternized graphic throughout, the [Troy Lee and Oakley shades](https://www.trendhunter.com/trends/ap-x-oakley-collection) will make any and all hipsters happy. The [black and white exterior](https://www.trendhunter.com/trends/the-blacked-out-collection) will go easily with almost all apathetic looks and American Apparel hoodies.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 54% | Activity: 63% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Key Themes Behind This Trend

- **Multi-colored Shades:** There is a trend towards multi-colored, patternized graphic sunglasses, presenting an opportunity for eyewear brands to incorporate unique designs into their products.
- **Collaborations Between Fashion & Sports Brands:** Collaborations between fashion and sports brands like Troy Lee and Oakley offer opportunities for companies to expand their target market and create products for consumers with diverse interests.
- **Hipster Aesthetics in Fashion:** The incorporation of hipster aesthetics, like the black and white exterior on the Graffitied Shades, is a trend in fashion that presents an opportunity for brands to appeal to younger, trend-conscious consumers.

### Where This Applies

- **Eyewear:** The multi-colored, patternized graphic sunglasses in the Graffitied Shades collaborate by Troy Lee and Oakley present an opportunity for the eyewear industry to offer more creative, unique designs.
- **Fashion:** The Graffitied Shades by Troy Lee and Oakley, with their hipster aesthetics, present an opportunity for fashion brands to appeal to younger, trend-conscious consumers.
- **Sports:** The collaboration between Troy Lee and Oakley in the Graffitied Shades presents an opportunity for sports brands to tap into the fashion market and create products for a diverse group of consumers.

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