<!-- canonical: https://www.trendhunter.com/trends/tropicana-juice -->
<!-- robots: noindex -->

# Health-Focused Prepackaged Juices
These New Tropicana Juices Support a Healthy Lifestyle

By Michael Hemsworth | Published 2019-01-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tropicana-juice
References: [conveniencestore](https://www.conveniencestore.co.uk/products/tropicana-extends-juice-range-with-new-variants/575200.article?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=rss) & [tropicana](https://www.tropicana.co.uk)

The latest Tropicana juice offerings have been unveiled by the brand in the UK market to help satisfy increasing demand for health-focused prepackaged refreshment offerings. The first new juice includes the Immune Support option under the Essentials line, which is packed with carrot, pineapple, orange and a hint of ginger to make it perfect for consumption during cold and flu season. The main juice line is seeing new Apple, Raspberry & Redcurrant, Watermelon & Starfruit and Apple, Apricot & Pear varieties be added, which will help consumers to increase their intake of fruit in a simple way.

The new Tropicana juices are part of the PepsiCo UK's shift towards supporting heath-conscious consumers with products that are convenient yet flavorful.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 26% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Health-conscious Refreshment Offerings:** Prepackaged juices with added health benefits are a trend as consumers prioritize wellness and convenience.
- **Fruit Blends Innovation:** Fruit juice blends using unique flavor combinations and added nutrients are a trend as consumers seek variety and customization in their beverages.
- **Immunity-boosting Ingredients:** Juices containing ingredients that support immune health are a trend as consumers focus on staying healthy during cold and flu season.

### Sectors Adopting This

- **Beverage Industry:** The beverage industry has an opportunity to innovate with prepackaged juices that cater to the health-conscious consumer.
- **Food Industry:** The food industry can capitalize on the trend towards functional foods and offer prepackaged juice blends that provide added nutritional value.
- **Wellness Industry:** The wellness industry can partner with beverage companies to create innovative juice blends that support specific health goals, such as immune support.

## Related on Trend Hunter

- [Crushed Not-From-Concentrate Juices](https://www.trendhunter.com/trends/new-tropicana-juices.md)
- [Shelf-Stable Juice Products](https://www.trendhunter.com/trends/ambient-juice.md)
- [Lifestyle-Driven Canned Fruit Drinks](https://www.trendhunter.com/trends/tropicana-brands.md)
- [Refreshing Reduced Sugar Juices](https://www.trendhunter.com/trends/tropicana-fresh-light.md)
- [Cost-Conscious Orange Juices](https://www.trendhunter.com/trends/tropicana-essentials-juices.md)
- [Limited-Edition Holiday Juice Branding](https://www.trendhunter.com/trends/tropicana-festive-packs.md)
- [Kid-Focused Fruit Smoothies](https://www.trendhunter.com/trends/tropicana.md)
- [Extravagant Flavor Super Juices](https://www.trendhunter.com/trends/coldpress-juices.md)
- [Zero-Sugar Juice Ranges](https://www.trendhunter.com/trends/tropicana-zero-sugar-juice.md)