# Tropically Flavored Gin Spirits Whitley Neill's Banana & Guava Gin is Fresh, Summery & Fruity By Laura McQuarrie | Published 2023-03-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tropically-flavored-gin References: [thespiritsbusiness](https://www.thespiritsbusiness.com/2023/03/whitley-neill-debuts-two-flavoured-gins/) & [instagram](https://www.instagram.com/p/CpnNZM6uZ48/?hl=en)  There's a new tropically flavored gin spirit in the [Whitley Neill](https://www.trendhunter.com/trends/japanese-yuzu-white-strawberry-gin) range, Banana & Guava, and it delivers the kind of quality that consumers expect from the brand, plus a fun flavor. This expression pairs well with tonic water or lemonade, or even cocktails like martinis or spritzes. Banana & Guava is one of two new [flavored gins](https://www.trendhunter.com/trends/penrhos-gin-liqueurs) that have newly expanded [Halewood Artisanal](https://www.trendhunter.com/trends/whitley-neill-gins) Spirits' Whitley Neill range. This launch happened alongside Apple & Red Berries, both of which showcase in-demand fruity flavors that will provide plenty of refreshment during summer. This launch is also a notable one because the brand refreshed the design of its bottle, which will be reflected in updates to its portfolio in the coming months ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 37% | Activity: 58% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Tropical Flavored Alcoholic Beverages:** Opportunity for companies to innovate by creating new, refreshing tropical flavors for alcoholic beverages. - **Flavored Gin Spirits:** The market for flavored gin continues to grow, creating a window of opportunity for companies to produce new and unique flavors. - **Refreshing Summer Drinks:** As consumers look for refreshing summer drinks, companies can innovate by creating new and unique cocktail recipes that incorporate fruity flavors like banana and guava. ### Where This Applies - **Alcoholic Beverages:** The alcoholic beverage industry can capitalize on the trend of tropical flavors by producing new and exciting beverages that cater to the demand of consumers seeking unique taste experiences. - **Gin Distillation:** Gin distillers can expand their offerings to include fruit-flavored gins, capitalizing on the growth of this niche market. - **Hospitality:** Hotels, bars and restaurants can innovate by creating new and interesting cocktails that incorporate tropical, fruity flavors, catering to the demand for summer drinks. ## Related on Trend Hunter - [Handcrafted Fruit-Forward Gins](https://www.trendhunter.com/trends/whitley-neill-gins.md) - [Citrusy Strawberry Gins](https://www.trendhunter.com/trends/japanese-yuzu-white-strawberry-gin.md) - [Tropical Flavor Profile Gins](https://www.trendhunter.com/trends/mango-passionfruit-gin.md) - [Tropical British Gin Spirits](https://www.trendhunter.com/trends/gordons-tropical-passionfruit-gin.md) - [Travel-Inspired Gin Spirits](https://www.trendhunter.com/trends/oriental-spiced-gin.md) - [Bacon-Horseradish Gins](https://www.trendhunter.com/trends/savory-gin-spirit.md) - [Brazilian Pineapple Gins](https://www.trendhunter.com/trends/drumshanbo-gunpowder-irish-gin.md) - [Flavorful Gin Innovations](https://www.trendhunter.com/trends/ginuary.md) - [Melon-Flavored Gin Spirits](https://www.trendhunter.com/trends/june-watermelon.md)