# Glow-in-the-Dark Sweatshirts The 'My Other Ride is a Light Cycle' TRON Hoodie by Rolf Nelson By Marissa Brassfield | Published 2010-06-05 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tron-hoodie-by-rolf-nelson References: [gizmodo](http://gizmodo.com/5555649/trons-sark-hoodie-is-red-and-evil-and-mine) & [threadless](http://www.threadless.com/product/2281/My_Other_Ride_Is_a_Light_Cycle) This TRON hoodie by Rolf Nelson is actually called 'My Other Ride is a Light Cycle.' It's available now on Threadless, and uses [glow-in-the-dark screen printing](https://www.trendhunter.com/trends/dbrand-circuit-board) to make you look just like Sark from the 'TRON' film. We've seen several real-life versions of [sci-fi and gamer fashions](https://www.trendhunter.com/trends/star-wars-collection-2) lately, and even if you're not a fan of this iconic film, you can't deny the awesomeness of the [Tron hoodie](https://www.trendhunter.com/trends/kimono-hoodie) by Rolf Nelson. See more shots of the hoodie above. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 72% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Sci-fi Fashion:** Opportunity for companies to create more real-life versions of sci-fi and gamer fashions using innovative materials. - **Glow-in-the-dark Apparel:** Opportunity for companies to incorporate glow-in-the-dark screen printing technology into their clothing lines for added visual appeal. - **Nostalgic Movie/tv Apparel:** Opportunity for companies to capitalize on the popularity of nostalgic movie and TV shows by creating apparel that appeals to fans. ### Where This Applies - **Fashion:** Innovative materials and technologies can be incorporated into designs to create unique and visually appealing clothing items. - **Entertainment:** Companies can create merchandise related to popular movies and TV shows to appeal to fans and add revenue streams. - **Marketing/advertising:** Companies can use nostalgia and fandom to market and advertise their products, tapping into the emotional connection consumers have with their favorite movies and TV shows. ## Related on Trend Hunter - [Film-Inspired Graphic Apparel](https://www.trendhunter.com/trends/the-dark-knight-collection.md) - [Paranormal Cartoon Apparel](https://www.trendhunter.com/trends/journal-standard-2.md) - [Gaming Controller Hoodies](https://www.trendhunter.com/trends/xbox-mini-controller-hoodie.md) - [Glow‑In‑Dark Tech Skins](https://www.trendhunter.com/trends/circuit-board-device.md) - [Digital NFT Hoodies](https://www.trendhunter.com/trends/ar-genesis-hoodie.md) - [AI-Generated Motorbike Helmets](https://www.trendhunter.com/trends/coldstar-art.md) - [Phosphorescent Color-Changing Jackets](https://www.trendhunter.com/trends/vollbak-firefly-jacket.md) - [Glow-in-the-Dark Device Skins](https://www.trendhunter.com/trends/ddbrand-circuit-board.md) - [Dark Sci-Fi Capsules](https://www.trendhunter.com/trends/darc-sport.md)