# Plumping Coconut Milk Serums BeautyStat's Triple-Plump Coconut Milk Serum Restores & Revitalizes By Laura McQuarrie | Published 2024-08-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tripleplump-coconut-milk-serum References: [forbes](https://www.forbes.com/sites/celiashatzman/2024/08/07/bethenny-frankel-on-why-shes-coconuts-for-beautystats-latest-skincare-launch/) & [beautystat](https://beautystat.com/products/triple-plump-coconut-milk-serum)  [BeautyStat's](https://www.trendhunter.com/trends/c-lip-serum-spf-30) Triple-Plump Coconut Milk Serum supports healthy-looking, hydrated, glowing skin by promoting plumpness, unlocking a glow and bolstering the skin barrier. This multi-action serum is [deeply hydrating and moisturizing](https://www.trendhunter.com/trends/mutha-hydration-serum) thanks to carefully selected key ingredients like hyaluronic acid, microbiome-balancing microsilver and a coconut complex that supports, nourishes and strengthens skin. This silky serum for daytime and nighttime use is ready to be gently massaged into the face, neck and chest, and it appeals to consumers who are looking for a lightweight, comfortable consistency that sits somewhere between a traditional serum and a moisturizer. This gentle serum supports softer skin without heaviness or greasiness, with clinical instrument testing showing a [100% increase in skin glow](https://www.trendhunter.com/trends/botanity-flavon) immediately and after 28 days of application. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 46% | Activity: 43% | Freshness: 26% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Coconut-infused Skincare:** Increasing use of natural ingredients like coconut in beauty products appeals to consumers seeking organic and effective skincare solutions. - **Hybrid Skincare Products:** Products that combine the properties of both serums and moisturizers offer innovative skincare solutions that simplify beauty routines for consumers. - **Microbiome-balancing Formulations:** Formulations prioritizing microbiome health through ingredients like microsilver can revolutionize skincare by enhancing skin's natural defenses. ### Industries Being Reshaped - **Beauty and Personal Care:** New product offerings focused on hydration and skin barrier support present growth opportunities in the ever-evolving beauty industry. - **Natural and Organic Products:** The increasing consumer demand for natural ingredients like coconut provides robust avenues for growth in the natural products sector. - **Clinical Skincare:** Clinically tested skincare products that demonstrate immediate and long-term benefits offer a competitive edge within the clinical skincare market. ## Related on Trend Hunter - [Plumping Skincare Serums](https://www.trendhunter.com/trends/densifying-serum.md) - [Accessible Skin-Plumping Serums](https://www.trendhunter.com/trends/the-ordinary-volufiline-92-palisoleucine-1-serum.md) - [Milky Hydration Serums](https://www.trendhunter.com/trends/hydrating-milk-serum.md) - [Lightweight Multi-Benefit Serums](https://www.trendhunter.com/trends/dew-n-plump.md) - [Plumping Phyto-Mucin Serums](https://www.trendhunter.com/trends/phytomucin-glow-serum.md) - [Plumping Gel-to-Serum Treatments](https://www.trendhunter.com/trends/1cc-collashot-plump-serum.md) - [Plumping Peptide Serums](https://www.trendhunter.com/trends/blue-peptide-bakuchiol-plump-glow-serum.md) - [Powerful Plant-Based Plumping Serums](https://www.trendhunter.com/trends/plantbased-plumping-serum.md) - [Multi-Benefit Hydration Serums](https://www.trendhunter.com/trends/mutha-hydration-serum.md)