# Mango-Studded Ice Creams Baskin-Robbins' New Triple Mango Ice Cream Celebrates Spring By Katherine Pendrill | Published 2020-03-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/triple-mango References: [chewboom](https://www.chewboom.com/2020/03/02/new-triple-mango-is-the-march-2020-flavor-of-the-month-at-baskin-robbins/) & [qsrmagazine](https://www.qsrmagazine.com/news/baskin-robbins-celebrates-spring-triple-mango-flavor) [Baskin-Robbins](https://www.trendhunter.com/trends/toffee-chocolate-chunk) is hoping to get fans excited for the return of spring with the debut of its new Triple Mango ice [cream](https://www.trendhunter.com/trends/grahammy-ice-cream). As the March 2020 Flavor of the Month, Triple Mango offers an early taste of the warmer spring days ahead. Not only is the base of the ice cream mango-flavored, but the pint is then swirled with a flavorful [mango sorbet](https://www.trendhunter.com/trends/mango-ice-lolly) and finished with a sweet mango ribbon. As the brand's R&D technologist Nikki McKinnell says, "We've been dreaming about spring and the island life all winter, and wanted to bring a taste of it to everyone with a burst of true mango flavor." The new Triple Mango flavor can be found at participating Baskin-Robbins locations now for a limited time. Image Credit: *Baskin-Robbins.* ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 6% | Activity: 3% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Mango-flavored Ice Cream:** There is a growing trend of using mango as a flavor in ice creams, presenting opportunities for innovative mango-infused ice cream products. - **Seasonal Flavors:** The introduction of seasonal flavors, like Triple Mango for spring, allows ice cream brands to create excitement and anticipation among consumers. - **Fruit Swirls and Ribbons:** Incorporating fruit swirls and ribbons, such as mango sorbet and mango ribbon, adds a burst of flavor and texture to ice cream, opening up possibilities for unique combinations. ### Who This Affects Most - **Ice Cream Manufacturing:** Ice cream manufacturers can explore new flavor profiles, like mango, and experiment with seasonal offerings to attract customers and drive sales. - **Frozen Dessert Retail:** Frozen dessert retailers can capitalize on the trend of mango-infused ice creams and promote limited-time seasonal flavors to create a sense of urgency and boost customer engagement. - **Food Technology:** The development of innovative techniques to incorporate fruit swirls and ribbons into ice creams presents an opportunity for food technology companies to offer unique solutions and enhance product offerings. ## Related on Trend Hunter - [Strawberry-Themed Ice Cream Menus](https://www.trendhunter.com/trends/baskinrobbins-national-strawberry-month.md) - [Featured Ice Cream Flavors](https://www.trendhunter.com/trends/toffee-chocolate-chunk.md) - [Chromatic Tropical Ice Creams](https://www.trendhunter.com/trends/strawberry-dragonfruit-ice-cream.md) - [Tropical Fruity Ice Creams](https://www.trendhunter.com/trends/tropical-ticket-ice-cream.md) - [Floral Creamsicle Ice Creams](https://www.trendhunter.com/trends/marigold-dreamsicle-ice-cream.md) - [Mango-Celebrating Sorbets](https://www.trendhunter.com/trends/mangoinspired-flavors.md) - [Regional Springtime Ice Creams](https://www.trendhunter.com/trends/springtime-kanmidokoro.md) - [Fruit-Infused Ice Cream](https://www.trendhunter.com/trends/grilled-peaches-n-cream.md) - [Fruit-Forward Dairy-Free Smoothies](https://www.trendhunter.com/trends/nondairy-smoothies.md)