# Frontline Worker-Inspired Cosmetics The TriDerma Essentials Collection Soothes Irritated Skin By Michael Hemsworth | Published 2020-05-29 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/triderma-essentials References: [drugstorenews](https://drugstorenews.com/tridermas-essentials-collection-looks-soothe-irritated-skin) & [triderma](https://www.triderma.com) The COVID-19 pandemic has frontline workers working tirelessly to provide essential services, which is something that the TriDerma Essentials collection was inspired by. The new range of [cosmetic products](https://www.trendhunter.com/trends/skin-essentials-collection) are intended to help soothe the skin of frontline workers who have irritation on their faces from wearing a mask all day or on their hands from continuous cleansing. The collection includes the [Hand Sanitizer No-Rinse Cleansing Gel](https://www.trendhunter.com/trends/cloud-999-hydrating-hand-sanitizer) in two sizes, Face Lotion and [Hand Cream](https://www.trendhunter.com/trends/ivoskin-launched), which are all formulated with maximum strength healing ingredients. The TriDerma Essentials collection is made with ingredients that have all been sourced locally in the US and helps to support those who are continuing to work during these unprecedented times. The cosmetic collection was also formulated with the feedback of workers as well to ensure effectiveness. ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 2% | Activity: 16% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Frontline Worker-inspired Cosmetics:** Opportunity for cosmetics companies to develop product lines specifically tailored to the skincare needs of frontline workers. - **Soothing Irritated Skin:** Opportunity for skincare brands to create products designed to soothe and heal skin irritation caused by long-term mask-wearing and frequent hand cleansing. - **Locally Sourced Ingredients:** Opportunity to highlight the use of locally sourced ingredients in cosmetic formulations to support the local economy and build consumer trust. ### Who This Affects Most - **Cosmetics:** Cosmetics companies can tap into the growing demand for skincare products that address the specific needs of frontline workers. - **Skincare:** Skincare brands can develop innovative products that provide relief and healing for irritated skin caused by continuous mask-wearing and hand cleansing. - **Sustainability:** There is potential for cosmetics brands to emphasize the use of locally sourced ingredients as part of their sustainability efforts and to meet consumer preferences for local and ethically-sourced products. ## Related on Trend Hunter - [Severe Condition Support Cosmetics](https://www.trendhunter.com/trends/cicaplast-collection.md) - [Hand Sanitizer Serums](https://www.trendhunter.com/trends/hand-sanitizer-serum.md) - [High-End Skin Essentials Collections](https://www.trendhunter.com/trends/skin-essentials-collection.md) - [Dermocosmetic Product Launches](https://www.trendhunter.com/trends/dermocosmetic-product.md) - [Skin-Caring Hand Sanitizers](https://www.trendhunter.com/trends/touchlands-gentle-mist.md) - [Skincare-Forward Hand Sanitizers](https://www.trendhunter.com/trends/cloud-999-hydrating-hand-sanitizer.md) - [Microbiome-Friendly Skincare Collections](https://www.trendhunter.com/trends/microbioskin.md) - [Skin Barrier-Supporting Cosmetics](https://www.trendhunter.com/trends/simple-active-skin-barrier-care-repair.md) - [Science-Driven Dermatitis Creams](https://www.trendhunter.com/trends/ivoskin-launched.md)