# Innovative Hybrid Meeting Solutions Tricor's SPOT Merges Online and Offline Touchpoints By Grace Mahas | Published 2021-12-15 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/tricor References: [marketing-interactive](https://www.marketing-interactive.com/tricor-takes-hybrid-events-to-a-new-level) & [tricorglobal](https://www.tricorglobal.com/)  Tricor Hong Kong (Tricor) is renowned for its annual corporate governance conference, and this year, the company leveraged its proprietary, award-winning e-meeting solution [SPOT](https://www.trendhunter.com/trends/spot-on-charger) to create an immersive experience for both online and in-person guests. SPOT enables both online and offline participants to experience the conference with elements like [live streaming and eVoting](https://www.trendhunter.com/trends/mymeetio). In addition, as an alternative to traditional event booths, the brand designed an experiential lounge where participants could try out Tricor's digital products live on-site. Participants could also participate online via a live webcam. In a hybrid event, it is essential that the meeting experience is consistent across online and offline touchpoints. By using SPOT's live streaming capability and [interactive technology](https://www.trendhunter.com/trends/gther), it was possible for online participants to benefit from the same meeting experience. Image Credit: Tricor Hong Kong ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 35% | Activity: 41% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### What Makes This Trend Stand Out - **Hybrid Meeting Solutions:** Developing hybrid meeting solutions that merge online and offline touchpoints to create an immersive experience for both remote and in-person attendees. - **E-meeting Solutions:** Creating e-meeting solutions that enable live streaming, eVoting, and other interactive technologies to enhance the meeting experience for online participants. - **Experiential Lounges:** Designing experiential lounges that allow attendees to try out digital products live on-site and participate in online webcams during hybrid events. ### Sectors Adopting This - **Event Planning:** Innovating event planning strategies and tools to develop immersive hybrid meeting solutions that cater to both online and in-person attendees. - **Digital Marketing:** Leveraging e-meeting solutions to enhance digital marketing efforts and create engaging brand experiences for attendees in hybrid events. - **Corporate Governance:** Integrating innovative e-meeting solutions into corporate governance conferences to enhance the meeting experience for stakeholders and facilitate better collaboration. ## Related on Trend Hunter - [Hybrid Team-Building Events](https://www.trendhunter.com/trends/hybrid-team-building-events.md) - [Hybrid Event Management Platforms](https://www.trendhunter.com/trends/eventsair.md) - [Hybrid Conferencing Platforms](https://www.trendhunter.com/trends/conferencing-platforms.md) - [Hybrid Events Platforms](https://www.trendhunter.com/trends/appyfair.md) - [Multivendor Interoperability Meeting Solutions](https://www.trendhunter.com/trends/hybrid-meeting-solution.md) - [Smart Meeting Platforms](https://www.trendhunter.com/trends/thats-what-you-said.md) - [Interactive Virtual Meeting Platforms](https://www.trendhunter.com/trends/microsoft-mesh.md) - [Swiss-Engineered Virtual Presentation Systems](https://www.trendhunter.com/trends/the-showcase.md) - [Holographic Hybrid Meeting Solutions](https://www.trendhunter.com/trends/webex-hologram.md)