# Combination Milk Cartons Triballat Noyal's Carton Packs Blend Plant-Based Beverages & Cow's Milk By Laura McQuarrie | Published 2021-10-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/triballat-noyal References: [fabnews.live](https://fabnews.live/triballat-noyal-launches-first-plant-based-drinks-mixed-with-cow-milk-in-sig-carton-packs/)  Pâquerette & Compagnie is a new range of conveniently packaged drinks from French family business Triballat Noyal that combines cow's milk and plant-based beverages in portable cartons. While there are several brands that have formulated and packaged similar products for home use, these 50% plant-based and 50% cow's milk drinks are designed for life on the go. Packaged in the combiblocMidi 750 ml carton from [SIG](https://www.trendhunter.com/trends/tiptoh), these hybrid beverages share all the creaminess of traditional milk plus the benefits of plant-powered additions. Considering that many [plant-based beverage consumers](https://www.trendhunter.com/trends/silk-plantbased-beverage) also stock their fridges with milk cartons, this hybrid option is not only space-saving but also appealing to those who want an extra boost of nutrients from [oats, almonds or hazelnut](https://www.trendhunter.com/trends/almondmilk-protein-shakes). ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 20% | Activity: 43% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Hybrid Drinks:** This trend presents an opportunity for the beverage industry to create new combinations, flavors, and options for consumers. - **Convenience Packaging:** This trend presents an opportunity for the packaging industry to create new solutions that meet the needs of busy consumers and offer additional benefits like longer shelf life and portability. - **Plant-based and Dairy:** This trend presents an opportunity for the food industry to create new products that cater to both plant-based and dairy consumers, offering the benefits of both in one product. ### Industries Being Reshaped - **Beverage Industry:** This trend presents an opportunity for the beverage industry to experiment with new flavors and formulations of hybrid drinks using plant-based and dairy ingredients. - **Packaging Industry:** This trend presents an opportunity for the packaging industry to innovate and create convenient, sustainable, and effective packaging solutions for hybrid drinks like combiblocMidi 750 ml carton. - **Food Industry:** This trend presents an opportunity for the food industry to develop and market new products that combine the benefits of plant-based and dairy ingredients like the Pâquerette & Compagnie range of drinks. ## Related on Trend Hunter - [Plant-Based Beverage Concentrates](https://www.trendhunter.com/trends/beverage-concentrate.md) - [Hybrid Dairy Milk Products](https://www.trendhunter.com/trends/albert-heijn-milk-products.md) - [Plant-Based Milk Packaging](https://www.trendhunter.com/trends/plant-based-milk-packaging.md) - [Lactose-Free Hybrid Milks](https://www.trendhunter.com/trends/dairy-and-plantbased-milks.md) - [Pea Protein Beverages](https://www.trendhunter.com/trends/tiptoh.md) - [Hybrid Dairy Compounds](https://www.trendhunter.com/trends/fiilddairy.md) - [Plant-Based Milk Pods](https://www.trendhunter.com/trends/plantbased-milk-pods.md) - [Plant-Based Chocolate Refreshments](https://www.trendhunter.com/trends/chocomel-plantbased.md) - [Flatpack Sheet-Style Oat Milks](https://www.trendhunter.com/trends/flat-pack-oat-milk.md)