# Whimsical Candy Suites Haribo's Treat Retreat Immerses All Ages in a Whimsically Joyful Experience By Laura McQuarrie | Published 2024-04-03 | World Source: Trend Hunter, https://www.trendhunter.com/trends/treat-retreat References: [investorsobserver](https://www.investorsobserver.com/news/qm-pr/5548120075079944) & [haribotreatretreat](http://haribotreatretreat.com)  To celebrate the launch of its brand-new Unicorn-i-licious gummies, [Haribo](https://www.trendhunter.com/trends/haribo-unicornilicious) is inviting fans to a Treat Retreat in New York City on National Unicorn Day. The overnight fan experience is a [two-night stay](https://www.trendhunter.com/trends/the-hichew-getaway) in the brand's custom [unicorn-themed suite](https://www.trendhunter.com/trends/unicorn-dreams-slush) for kids and kids at heart. The two-bedroom accommodation is styled in sweet pink colors with nostalgic details and plenty of opportunities for play. Guests can build pillow forts, snack from the family-friendly mini bar and appreciate gummi-inspired works of art. Spots for the Treat Retreat are available on a first come, first served basis and fans will need to act fast if they want to immerse themselves in a world of childlike happiness filled with tangible reminders to find joy in everyday moments. ## Trend Insights (Trend Hunter) - Score: 6.1/10 - Popularity: 79% | Activity: 82% | Freshness: 22% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Hip Hotels](https://www.trendhunter.com/hiphotels) ## Key Themes ### What's Driving This Trend - **Immersive Brand Experiences:** Haribo's Treat Retreat offers a whimsically joyful overnight experience, highlighting the trend of immersive brand experiences for fans of all ages. - **Theme-based Accommodations:** The custom unicorn-themed suite by Haribo showcases the trend of theme-based accommodations that cater to specific interests and create memorable stays. - **Family-friendly Entertainment:** The Treat Retreat in New York City emphasizes the trend of providing family-friendly entertainment through interactive and playful experiences. ### Who This Affects Most - **Hospitality:** The concept of immersive brand experiences in accommodations by Haribo presents disruptive innovation opportunities for the hospitality industry to create themed stays that engage and delight guests. - **Food and Beverage:** Haribo's creation of Unicorn-i-licious gummies and the immersive candy-themed suite signify opportunities in the food and beverage industry to offer unique and whimsical products that enhance consumer experiences. - **Entertainment:** The family-friendly entertainment provided at Haribo's Treat Retreat showcases potential disruptions in the entertainment sector by incorporating interactive elements and tailored experiences for diverse audiences. ## Related on Trend Hunter - [Colorful Candy Getaways](https://www.trendhunter.com/trends/hichew-fantasy-house.md) - [Unicorn-Shaped Gummy Candies](https://www.trendhunter.com/trends/haribo-unicornilicious.md) - [End-of-Summer Getaway Suites](https://www.trendhunter.com/trends/retreat-suite.md) - [Candy Corn Suites](https://www.trendhunter.com/trends/candy-corn-suite.md) - [Easter Candy Suites](https://www.trendhunter.com/trends/peeps-sweet-suite.md) - [Interactive Outdoor Candy Activations](https://www.trendhunter.com/trends/haribo-hide-n-seekers.md) - [Holiday Baking Retreats](https://www.trendhunter.com/trends/pillsbury-let-it-dough-suite.md) - [Dessert-Inspired Candy Experiences](https://www.trendhunter.com/trends/hichew-dessert-mix-experience.md) - [Nostalgic Soda-Inspired Suites](https://www.trendhunter.com/trends/time-travel-travel-agency.md)