# Pet-Friendly Photo Booths More Than's 'Pet Paws-Port Photo Booth' Spotlights Travel with Pets By Laura McQuarrie | Published 2017-06-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/travel-with-pets References: [prexamples](http://prexamples.com/2017/06/more-than-launch-pet-paws-port-photo-booth/) & [morethan](https://www.morethan.com/) The newest campaign from insurance company More Than puts an emphasis on travel with pets, especially the importance of getting a [pet passport](https://www.trendhunter.com/trends/pet-ownership) for air travel. As such, More Than launched the 'Pet Paws-Port Photo Booth' at London's Victoria Park. To help pets look their best before a photo session, there are also groomers on-site. In the photo booth itself, there is an adjustable seat that accommodates pets of all sizes, plus speakers to draw a pet's attention to the camera. As with most [mobile photo booths](https://www.trendhunter.com/trends/frames-booth), this one features a touchscreen that can be used to share the snapshots taken instantly on social media. In the past, More Than has set up a variety of unusual [pet-centric events](https://www.trendhunter.com/trends/playtime-campaign), including bus tours and art galleries exclusively for dogs. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 42% | Activity: 61% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Key Themes Behind This Trend - **Pet-friendly Travel:** The Pet Paws-Port Photo Booth highlights the growing trend of pet-friendly travel and the potential for disruptive innovation in the travel industry. - **Mobile Pet Services:** The on-site groomers at the Pet Paws-Port Photo Booth showcase the demand for mobile pet services and the potential opportunities for disruptive innovation in the pet grooming industry. - **Pet-centric Experiences:** More Than's past events, such as dog-exclusive bus tours and art galleries, highlight the growing trend of pet-centric experiences and the potential for new forms of entertainment and hospitality in the industry. ### Where This Applies - **Travel:** The Pet Paws-Port Photo Booth campaign and emphasis on pet passports for air travel showcases a growing trend in pet-friendly travel, creating opportunities for innovation in the travel industry. - **Pet Grooming:** The on-site groomers at the Pet Paws-Port Photo Booth highlight the demand for mobile pet grooming services and create potential opportunities for disruptive innovation in the pet grooming industry. - **Entertainment/hospitality:** More Than's past events focused on pets, such as dog-exclusive bus tours and art galleries, highlight a growing trend in pet-centric experiences and the potential for new forms of entertainment and hospitality in the industry. ## Related on Trend Hunter - [Cheeky Pet Insurance Campaigns](https://www.trendhunter.com/trends/onepack-plan.md) - [Festive Pet Photo-Op Initiatives](https://www.trendhunter.com/trends/holiday-portraits-of-pets.md) - [AI Pet Photo Generators](https://www.trendhunter.com/trends/pawfoto.md) - [Pet-and-Owner Salons](https://www.trendhunter.com/trends/short-bark-and-sides.md) - [Idyllic Pet Pop-Ups](https://www.trendhunter.com/trends/the-best-pet-house-ever.md) - [Pet-Friendly Travel Hubs](https://www.trendhunter.com/trends/pet-friendly-travel.md) - [Traveler-Focused Pet Hubs](https://www.trendhunter.com/trends/mars-3.md) - [Pet-Taken Camera Initiatives](https://www.trendhunter.com/trends/heartography.md) - [Pet Disaster Plan Campaigns](https://www.trendhunter.com/trends/pet-disaster-plan.md)