# Travel Podcasts Series Launches Four Seasons Made a Branded Podcast Encouraging Leap Day Travels By Daniel Johnson | Published 2020-03-02 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/travel-podcast-series References: [mobilemarketer](https://www.mobilemarketer.com/news/four-seasons-checks-in-to-podcasts-with-influencer-led-travel-series/573297/) & [prnewswire](https://www.prnewswire.com/news-releases/four-seasons-launches-take-the-leap-podcast-series-301013665.html) The [Four Seasons](https://www.trendhunter.com/trends/four-seasons-private-jet-experience) company is starting a travel podcast series that will run by influencers. The travel podcast series is titled, 'Take the Leap,' and it will encourage consumers to travel with the extra time the Leap Year provides. The podcast was released on February 29th, and there will be three total episode The first episode details the travels of Jessica Nabongo, who discusses her trip to Tuscany, Italy, which was catered by the Four Seasons. The podcast series may connect with consumers, due to the fact that many people prefer consumable digital content to conventional advertising campaigns. This is because content like the 'Take the Leap' podcast is similar to the content that many consumers listen to recreationally. Image Credit: Courtesy of Four Seasons Hotels and Resorts ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 17% | Activity: 55% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia) ## Key Themes ### Why This Trend Is Growing - **Travel Podcasts:** Creating branded travel podcasts to promote destinations and services. - **Influencer Marketing for Travel Brands:** Leveraging influencers to share travel content and promote brand awareness. - **Content Marketing for Travel Brands:** Utilizing digital content to engage with consumers and promote travel experiences. ### Industries Being Reshaped - **Travel and Hospitality:** Travel brands can leverage podcast series to promote destinations and services. - **Marketing and Advertising:** Influencer and content marketing can be effective strategies for travel brands. - **Media and Entertainment:** Branded podcasts can offer a new form of entertainment and storytelling for consumers. ## Related on Trend Hunter - [Haute Hotel-Branded Travel Experiences](https://www.trendhunter.com/trends/four-seasons-private-jet-experience.md) - [Viral Baby Hotel Partnerships](https://www.trendhunter.com/trends/four-seasons-welcomes-viral-baby.md) - [Holiday-Themed Hospitality Experiences](https://www.trendhunter.com/trends/four-seasons-hotels-and-resorts1.md) - [Interactive Traveler-Focused Campaigns](https://www.trendhunter.com/trends/100-travelers.md) - [Comprehensive Wellness Programs](https://www.trendhunter.com/trends/comprehensive-wellness-program.md) - [Influencer Travel Guides](https://www.trendhunter.com/trends/influencerhosted-tour-program.md) - [Luxury Adventure Travel Platforms](https://www.trendhunter.com/trends/luxury-adventure-travel.md) - [Travel Lifestyle Brand Ads](https://www.trendhunter.com/trends/travel-changed-me.md) - [Trailblazing Sports Podcasts](https://www.trendhunter.com/trends/go-wild-podcast.md)